
CPX Interactive Taps Industry Veteran, Mark Papia, to Lead West Coast Efforts
NEW YORK, June 20, 2013 /PRNewswire/ -- Digital media company, CPX Interactive, has announced that it will firmly establish a new West Coast hub in Los Angeles and has tapped Mark Papia to become its EVP of West Coast Operations, working out of the new office. Papia is a true veteran of the online advertising industry with a resume boasting leadership roles at Yahoo!, Monster, MySpace and FOX. The office will be charged with representing all of CPX Interactive's offerings to advertisers, publishers, technology partners and agencies throughout the western United States.
With exponential year over year growth currently spearheaded by the NY office, the new LA office will allow more direct servicing of existing clients and the ability to bring new partners on board. CRO Jonathan Slavin says, "Our business has matured significantly and a 'sales only' presence on the West Coast is no longer sufficient. The three CPX divisions – Affiture, bRealTime and CPX Media – now have distinct products, clients and revenue streams and our West Coast hub will mimic our NY operations with a full set of staff from each. Making sure that all our services are launched seamlessly will take the steady hand of someone who has truly been involved in building teams in every corner of this industry. We are thrilled to have Mark Papia join our executive team in the pivotal role."
CPX CEO, Mike Seiman adds, "We have known Mark since our early days when he was our counterpart at MySpace. We have kept an eye on him – and he on us – as the years passed and the landscape evolved. We couldn't be more proud that he has agreed to launch our full-scale move to the West Coast."
For his part, Papia explains, "CPX Interactive has one of the most dynamic and complete ad stacks in the business. From an all-new, state-of-the-art RTB offering to its mature, long-tail Performance Marketing business unit, it has an exciting suite of services for advertisers and publishers alike. I couldn't be more excited about setting up shop in Silicon Beach and managing the West Coast for CPX."
Positions are currently being filled for the office launch, which is targeted for Q3. Inquiries for a range of openings should be sent to: [email protected].
About CPX Interactive
CPX Interactive is a digital media holding company serving more than 4.5 billion daily interactive ad impressions globally across display, video and mobile platforms. The company leverages its unparalleled reach to drive success for both clients and proprietary initiatives in three distinct business areas: 1) industry-leading interactive conversion strategies, 2) world class media services performed at scale, and 3) comprehensive supply-side solutions in real-time environments. CPX has been a privately held force in the digital advertising space since the early 2000s.
Contact: David Shay, EVP of Marketing, CPX Interactive, 646-863-8367
SOURCE CPX Interactive
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