CRC Industries Announces Sales Agency of the Year

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WARMINSTER, Pa., Nov. 11, 2010 /PRNewswire/ -- CRC Industries, Inc., manufacturer of BRAKLEEN® Brake Parts Cleaner and chemical specialties for maintenance and repair professionals and do-it-yourselfers in the automotive, marine, heavy trucking, electrical, industrial and hardware markets, has named Hirsig-Frazier its Sales Agency of the Year for 2010.  CRC presented the award at the company's annual sales meeting at AAPEX (Automotive Aftermarket Products Expo).

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Hirsig-Frazier began representing CRC in 2009 in the territories of Texas, Louisiana, Arkansas and Oklahoma.  According to Louis Fresta, Vice President of Sales & Marketing for CRC, "We determined a list of attributes that we felt would set apart an outstanding sales agency.  Some of these include: follow-through after the sales call, calling on and getting to know our installer users, selling the full catalog of CRC products, superior customer DC support, and what I like to call 'all hands on deck.' This means that all of the individual reps at this agency are fully engaged in selling our products and are bringing us active leads on a regular basis."  Fresta says, "Hirsig-Frazier was the unanimous choice for this award, and their performance in their first year with CRC exceeded expectations.  We look forward to continued success and growth with this agency in the future."

CRC also recognized several outstanding individual sales representatives for their contributions in 2010.  Glenn Cattanach of Kitchin and Sons, Inc. was chosen as Sales Rep of the Year for "consistently going above and beyond the call of duty," said Fresta.  Lynn Asher of Marketing Solutions Group, LLC received the award for Agency Support Person of the Year.  Fresta adds, "Lynn has worked with our account for numerous years and has repeatedly been identified by CRC customers as an invaluable resource."  CRC recognized Doug O'Brien of Grinold-O'Brien Sales, Inc. "for contributing innovative ideas for new products and unique ways to market and promote them," said Fresta.

CRC will continue its sales awards in 2011. The company would like to extend its sincere gratitude to all of its sales representatives for their commitment to CRC and its customers, and for their support of CRC products and brands.

CRC is ISO 9001:2008 certified and adheres to the strictest guidelines for quality in all facets of research, development and product.

CRC trademarked brands include: CRC®, K&W®, Sta-Lube® and Marykate®.

www.crcindustries.com

SOURCE CRC Industries, Inc.