Creating Wedding Memories to Last a Lifetime

Jun 25, 2010, 10:31 ET from American Greetings Corporation

CLEVELAND, June 25 /PRNewswire/ -- One of the most treasured keepsakes of a wedding is the collection of greeting cards that people gave the bride and groom on their big day. The artful designs and the handwritten messages from loved ones create a personal time capsule that can be revisited for years, and even passed down to generations to come. This year, to offer even more perfect cards to celebrate weddings and anniversaries, American Greetings Corporation (NYSE: AM) is introducing an elegant and heartfelt collection of greeting cards from artist Kathy Davis who has made it her life's mission to scatter joy—joy through art, joy through living, and joy through giving.

The Kathy Davis wedding and anniversary collection offers a selection of artistic watercolor designs that reflect the excitement of the occasion, and the couple's bright future ahead. These unique, attractively embellished cards are paired with heartfelt, conversational messages perfect for commemorating a wedding or anniversary. Several of these cards even offer a unique attachment, such as a special charm or tag, which can be removed and displayed as an additional reminder of their happy day.

"I wanted to create a collection of wedding and anniversary cards that truly expressed love and heartfelt wishes for a happy future in a meaningful way," said Kathy Davis. "At the end of the day, it's all about scattering joy to those around us by celebrating life, love, and our most precious relationships."

Touching more than 100 million consumers each year, Davis has become one of today's most popular designers. As a mother, artist, author, and entrepreneur, Davis is able to relate to today's consumer with hopeful, yet realistic messages about life and relationships. Her use of imagery and expressive colors is fresh and captivating, while her sentiments focus on optimism and joy.

"We're proud to present Kathy's newest wedding and anniversary collection because she has such a unique way of expressing joy, whether it be through her beautiful watercolors or hand lettered designs," said Mary Beth Sibert, brand manager for Kathy Davis at American Greetings. "We truly love having Kathy as a part of the American Greetings family, and know that through this partnership consumers visiting the greeting card aisle will always be able to find the perfect card."

This line of beautiful new wedding and anniversary cards by Kathy Davis can be found at participating drug chains, grocery stores and super centers nationwide, as well as in American Greetings and Carlton Cards retail stores. For more information, including store locations in your area, please visit us at www.corporate.americangreetings.com. You can also follow us on Twitter at www.twitter.com/amgreetings and on Facebook at www.facebook.com/AmericanGreetings.

About American Greetings Corporation

For more than 100 years, American Greetings Corporation (NYSE: AM) has been a manufacturer and retailer of innovative social expression products that assist consumers in enhancing their relationships. The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods, American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has the largest collection of electronic greetings on the Web, including cards available at AmericanGreetings.com through AG Interactive, Inc. (the Company's online division). AG Interactive also offers digital photo sharing and personal publishing at PhotoWorks.com and Webshots.com and a one-stop source for online graphics and animations at Kiwee.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Properties group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.6 billion, and its products can be found in retail outlets domestically and worldwide. For more information on the Company, visit http://corporate.americangreetings.com.

About Kathy Davis Designs, Inc.

Touching more than 100 million consumers annually, Kathy Davis is one of the world's leading and most respected designers.  Davis manages an extensive portfolio of more than 30,000 designs, acting as Chief Executive Officer and Chief Visionary Officer of the Horsham, PA. – based company that bears her name.  Kathy's brand promise to "Scatter Joy" defines both her work and the mission of her company.  Kathy Davis Designs, Inc. now operates under three brand names:  "Kathy Davis," "The Studio at Kathy Davis," and  "Portfolio – Kathy Davis Studios."  For more information, please visit www.kathydavis.com.

SOURCE American Greetings Corporation



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