Creditntell Introduces the Executive Portfolio Report and Custom Financial Research Tool

GREAT NECK, N.Y., March 8, 2011 /PRNewswire/ -- Creditntell introduces the Executive Portfolio Report and Custom Financial Research Tool. A difficult economy knows very few boundaries, most companies are into a third or even fourth year of belt tightening made necessary to preserve capital and maintain a competitive posture. Conserving capital includes limiting bad debt write-offs against a backdrop of ever increasing customer risk profiles. Consequently today's Credit Executive is faced with reducing losses while promoting more marginal sales....and doing it with fewer financial resources often times meaning less headcount.

To address the increased departmental demands, Creditntell is excited to announce the launch of two new tools designed to help credit & financial executives better identify distressed credits and evaluate key customers. Below is a brief description of the new services.

• Executive Portfolio Report: Delivered quarterly, this interactive report is 100% customized to each individual's portfolio. The report begins with a 6 quarter credit rating trend on each company in the individual's portfolio, sorted in descending order with the riskiest credit at the top. Following the credit rating section is the customized financial data section. Each user can customize their report from a list of more than 70 key financial measurements to choose from, all of which have been cleansed by our expert analyst team. (Our analysts also provided some suggestions that are pre-selected but can be edited if you wish.) The credit ratings combined with the financial information provides key intelligence when evaluating the user's retail portfolio. Each portfolio can include unlimited companies, such as Sears, Bon-Ton, Dick's Sporting Goods, Office Depot, Bed Bath & Beyond, Kohl's, Macy's, Rite Aid, Best Buy, Toys R Us, and much more.

• Custom Financial Research: This new area on our website allows our users to build custom financial research reports using our database of cleansed financial data on more than 200 retailers/wholesalers. In this area users can conduct historical trend and peer analysis for multiple periods and companies. (For example, a user can utilize this tool to build a 5 year trend report on Wal-Mart, Target and Sears), comparing sales, EBITDA, store count, credit availability, credit ratings of each company, etc.)

Commenting on the new services, Lawrence Sarf, CEO, Creditntell, stated, "We developed these two new tools after countless discussions with our approximately 1,000 subscribers in which the recurring theme was that our subscriber was facing increased demands within their organization and had limited resources to meet these demands. These tools are designed to quickly and effectively help our subscriber identify problem situations while also providing the support to help make critical credit decisions." Mr. Sarf continued, "The feedback during the beta testing of these products was incredible. One credit executive used the word "Phenomenal", and another said "I wish I had this about a week ago for our annual executive meetings."

Creditntell is a comprehensive retail credit consulting firm specializing in the analysis of public and private companies in numerous retail segments. The focus of Creditntell.com's analysis is to deliver key intelligence today's busy credit executive needs to make a highly informed decision without sifting through pages of non-essential data. To learn more about Creditntell's extensive offerings, please visit the Company's website at www.creditntell.com.

Contact: Dennis Cantalupo, 1 800 789 0123 ext. 110, [email protected]

SOURCE Creditntell