
Cristel USA Debuts New Casteline Tech Cookware Collection Exclusively At Bloomingdale's
Premium French Cookware Line Brings Detachable Handles and Convenient Storage Solutions Stateside to Maximize Kitchen Space and Enhance Culinary Experiences
ATLANTA, Oct. 14, 2014 /PRNewswire/ -- Cristel, the number one selling premium cookware line in France, is proud to make its national stateside debut with Casteline Tech, a new cookware collection exclusively available at select Bloomingdale's and bloomingdales.com. Constructed with superior craftsmanship in the Franche-Comte region of France, each piece is thoughtfully designed with a detachable handle that allows for compact storage and moves elegantly from the stovetop to the table for serving or to the refrigerator for storage.
Engineered in France by leading concept designer Paul Dodane, the pieces in the Casteline Tech line are 5-ply stainless steel and feature flat lids that highlight the aesthetics and functionality of the products. The unique flat lids allow for easy stackability that serve to provide storage solutions to culinary enthusiasts or for anyone looking to maximize space in their kitchen. Whereas typically only six to seven conventional cookware pieces can fit in an average kitchen drawer, the Casteline Tech's stackability allows for twenty one pieces dramatically maximizing the use of space.
"Most home cooks struggle with space in their kitchen but don't want to compromise quality, appearance or craftsmanship. With Casteline Tech, we wanted to create a cookware collection that is not only elegant but offers superior quality and space-saving convenience," said Alex Campbell, General Manager of Cristel USA. "We have been listening to the culinary community including both at-home and professional chefs and are thrilled to launch Casteline Tech to the US culinary world at the national retail level."
The new line, along with all Cristel products, has been awarded the "Origine FRANCE Garantie" seal, granted only to companies that are accredited with one hundred percent French-made products in all aspects of materials, production and design. Manufactured often by second or third generation artisans, Casteline Tech's sleek modern designs also offer conveniences such as a lifetime warranty and are dishwasher-safe.
Casteline Tech is available exclusively at select Bloomingdale's and bloomingdales.com both in individual cookware pieces, including a 2-quart saucepan with lid, a 4-quart saute pan with lid and a 10-quart stock pot with lid, starting at $119.99 and in eight and twelve piece sets for $599.99 and $999.99 respectively. For more information visit www.bloomingdales.com.
About Cristel USA
Cristel is a third generation family business started by Paul Dodane, a major force in design from the automotive industry. Dodane is the originator of the patented detachable handles designed to provide sophisticated convenience and maximize kitchen space. Now considered a mainstay of the European culinary industry, Cristel and their uniquely superior cookware pieces are prized by many of the world's finest and most prestigious chefs.
For more information visit www.cristelusa.com.
About Bloomingdale's
Bloomingdale's is America's only nationwide, full-line, upscale department store and a division of Macy's, Inc. It was founded in 1872 and currently operates 34 Bloomingdale's stores and 13 Bloomingdale's, The Outlet Stores in New York, New Jersey, Massachusetts, Pennsylvania, Maryland, Virginia, Illinois, Georgia, Florida, New Hampshire, California, and Texas. In addition, Bloomingdale's has an international presence with a location in Dubai. Be sure to follow @bloomingdales on social media, become a Loyallist, and for more information, or to shop any time, visit www.bloomingdales.com.
CONTACT:
Cristel USA:
Krista Cortese
312.257.3035
[email protected]
Bloomingdale's:
Katie Nida-Rovano
212.705.2443
[email protected]
SOURCE Cristel USA
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