Custom T-shirt Printing Market Size to Grow by USD 1,799.3 million from 2022 to 2027: Growing use of customized T-shirts as a branding tool to boost the market growth - Technavio

NEW YORK, June 26, 2023 /PRNewswire/ -- The custom t-shirt printing market is estimated to grow at a CAGR of 7.12% between 2022 and 2027. The size of the market is estimated to increase by USD 1,799.3 million during the forecast period. The growing use of customized T-shirts as a branding tool is notably driving market growth. Customized T-shirts are increasingly being used by businesses as a branding technique to brand their company and products. Startups employ this strategy to improve brand recognition and attract new clients to their products and services. The brands share their message by putting logos, company names, and other important information they want to convey on t-shirts. In addition, slogans that raise awareness about social issues and causes are also shared by the brands on customized t-shirts. They are less expensive and a great investment strategy. Therefore, increasing the use of customized T-shirts as a branding tool and increasing demand from customers is expected to drive the growth of the market during the forecast period. Discover some insights on the market size, historical period (2017 to 2021), and Forecast 2023-2027 before buying the full report -Request a sample report

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• Market presence across multiple geographical footprints - Strong/Active/Niche/Trivial - Buy the report!

Global Custom t-shirt printing Market – Vendor Analysis
Vendor Landscape - The global custom t-shirt printing market is fragmented, with the presence of several global as well as regional vendors. A few prominent vendors that offer custom t-shirt printing in the market are Bewakoof Brands Pvt. Ltd., Blue Gecko Printing, Blue Gecko UK Ltd., Cimpress Plc, Claranova SE, CustomInk LLC, Designhill Inc., Entripy, Ilogo, International Coatings Co. Inc., Print Safari, Printfly Corp., Printful Inc., Printo Document Services Pvt. Ltd., PT Reycom Printing Solusi, Spreadshirt Inc., THREADBIRD, TShirt Elephant, UberPrints Inc., and yourPrint and others.

Vendor Offerings -

• CustomInk LLC - The company offers custom T-shirts such as short T-shirts, long T-shirts, and polo shirts as its key offerings.
• Designhill Inc. - The company offers logo designs, packaging designs, and label designs for business, illustration, art, and customized accessories.
• Printful Inc - The company offers custom-printed T-shirts, hoodies, polo shirts, and more.
• For details on the vendor and its offerings – Request a sample report

Global Custom T-shirt Printing Market - Segmentation Assessment

Segment Overview
Technavio has segmented the market based on type (graphic-designed shirt and artwork), technique (screen printing, digital printing, and plot printing)

The market share growth of the graphic design shirt segment will be significant during the forecast period. The most used design method for customized shirt printing is graphics. Graphic-designed shirts involve the printing of an existing design and are less expensive. This is due to the low production cost of the T-shirts. The t-shirt manufacturers use the strategy of ongoing fashion trends in the market and then print suitable graphics on their shirts to increase sales. These T-shirts are in demand from customers who want the product in a short time and at a low cost. Hence, these factors are expected to increase the demand for graphic-designed shirts during the forecast period.

Geography Overview
By geography, the global custom t-shirt printing market is segmented into APAC, Europe, North America, South America, and the Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global custom t-shirt printing market.

APAC is estimated to contribute 44% to the growth of the global market during the forecast period. This growth is due to the shift of the regional fashion industry toward wearing customized clothing. The high surge in the e-commerce industry is also another factor driving the growth of the market in the region. The rapid growth in e-commerce activities can be seen in countries such as India and China. Companies are offering personalized printed T-shirts and other customized accessories as the young population is growing in these countries and their preference towards customized T-shirts. Hence these factors are expected to drive market growth in the region during the forecast period.

For insights on global, regional, and country-level parameters with growth opportunities from 2017 to 2027 - Download a Sample Report

Global Custom T-shirt Printing Market – Market Dynamics

Key Trends

• Increasing personalization in the fashion industry is an emerging trend in the market.
• This is due to the rising income of the people and their spending on personalized apparel.
• For example, popular television shows like Big Bang Theory and Game of Thrones fan bases are present all over the world.
• As a result, fans are willing to spend on customized t-shirts with quotes and their favorite celebrities' names on them.
• Hence, these factors have a significant impact on the expansion of the market during the forecast period.

Major challenges

• The high cost of raw materials is the major challenge impeding market growth.
• The procurement of fabrics, processing, designing, and sewing are the several steps in the manufacturing process.
• Furthermore, the profit margins of vendors are reduced due to the increased prices of raw materials.
• vendors are adopting and investing in advanced technologies, innovative collaborations, and automating processes.
• Hence, the high cost of raw materials is expected to restrict market growth and the companies' profits.

Drivers, Trends, and challenges have an impact on market dynamics, which can impact businesses. Find more insights in a sample report!

What are the key data covered in this Custom T-shirt Printing Market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the custom t-shirt printing market between 2023 and 2027
• Precise estimation of the size of the custom t-shirt printing market and its contribution to the market with a focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the custom t-shirt printing market across APAC, Europe, North America, South America, and the Middle East and Africa
• A thorough analysis of the market's competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of custom t-shirt printing market vendors

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Table of Content

1 Executive Summary

• 1.1 Market Overview
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by Type
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Technique
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global custom T-shirt printing market 2017 - 2021 
• Exhibit 18: Historic Market Size – Data Table on Global custom T-shirt printing market 2017 - 2021 ($ million)

• 4.2 Type Segment Analysis 2017 - 2021 
• Exhibit 19: Historic Market Size – Type Segment 2017 - 2021 ($ million)

• 4.3 Technique Segment Analysis 2017 - 2021 
• Exhibit 20: Historic Market Size – Technique Segment 2017 - 2021 ($ million)

• 4.4 Geography Segment Analysis 2017 - 2021 
• Exhibit 21: Historic Market Size – Geography Segment 2017 - 2021 ($ million)

• 4.5 Country Segment Analysis 2017 - 2021 
• Exhibit 22: Historic Market Size – Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis - Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 24: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 25: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 26: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 27: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition
• Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Type

• 6.1 Market segments
• Exhibit 30: Chart on Type - Market share 2022-2027 (%)
• Exhibit 31: Data Table on Type - Market share 2022-2027 (%)

• 6.2 Comparison by Type
• Exhibit 32: Chart on Comparison by Type
• Exhibit 33: Data Table on Comparison by Type

• 6.3 Graphic designed shirt - Market size and forecast 2022-2027 
• Exhibit 34: Chart on Graphic designed shirt - Market size and forecast 2022-2027 ($ million)
• Exhibit 35: Data Table on Graphic designed shirt - Market size and forecast 2022-2027 ($ million)
• Exhibit 36: Chart on Graphic designed shirt - Year-over-year growth 2022-2027 (%)
• Exhibit 37: Data Table on Graphic designed shirt - Year-over-year growth 2022-2027 (%)

• 6.4 Artwork - Market size and forecast 2022-2027 
• Exhibit 38: Chart on Artwork - Market size and forecast 2022-2027 ($ million)
• Exhibit 39: Data Table on Artwork - Market size and forecast 2022-2027 ($ million)
• Exhibit 40: Chart on Artwork - Year-over-year growth 2022-2027 (%)
• Exhibit 41: Data Table on Artwork - Year-over-year growth 2022-2027 (%)

• 6.5 Market opportunity by Type 
• Exhibit 42: Market opportunity by Type ($ million)
• Exhibit 43: Data Table on Market opportunity by Type ($ million)

7 Market Segmentation by Technique

• 7.1 Market segments
• Exhibit 44: Chart on Technique - Market share 2022-2027 (%)
• Exhibit 45: Data Table on Technique - Market share 2022-2027 (%)

• 7.2 Comparison by Technique 
• Exhibit 46: Chart on Comparison by Technique
• Exhibit 47: Data Table on Comparison by Technique

• 7.3 Screen printing - Market size and forecast 2022-2027 
• Exhibit 48: Chart on Screen printing - Market size and forecast 2022-2027 ($ million)
• Exhibit 49: Data Table on Screen printing - Market size and forecast 2022-2027 ($ million)
• Exhibit 50: Chart on Screen printing - Year-over-year growth 2022-2027 (%)
• Exhibit 51: Data Table on Screen printing - Year-over-year growth 2022-2027 (%)

• 7.4 Digital printing - Market size and forecast 2022-2027 
• Exhibit 52: Chart on Digital printing - Market size and forecast 2022-2027 ($ million)
• Exhibit 53: Data Table on Digital printing - Market size and forecast 2022-2027 ($ million)
• Exhibit 54: Chart on Digital printing - Year-over-year growth 2022-2027 (%)
• Exhibit 55: Data Table on Digital printing - Year-over-year growth 2022-2027 (%)

• 7.5 Plot printing - Market size and forecast 2022-2027 
• Exhibit 56: Chart on Plot printing - Market size and forecast 2022-2027 ($ million)
• Exhibit 57: Data Table on Plot printing - Market size and forecast 2022-2027 ($ million)
• Exhibit 58: Chart on Plot printing - Year-over-year growth 2022-2027 (%)
• Exhibit 59: Data Table on Plot printing - Year-over-year growth 2022-2027 (%)

• 7.6 Market opportunity by Technique 
• Exhibit 60: Market opportunity by Technique ($ million)
• Exhibit 61: Data Table on Market opportunity by Technique ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 63: Chart on Market share by geography 2022-2027 (%)
• Exhibit 64: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 65: Chart on Geographic comparison
• Exhibit 66: Data Table on Geographic comparison

• 9.3 APAC - Market size and forecast 2022-2027 
• Exhibit 67: Chart on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 68: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
• Exhibit 69: Chart on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 70: Data Table on APAC - Year-over-year growth 2022-2027 (%)

• 9.4 Europe - Market size and forecast 2022-2027 
• Exhibit 71: Chart on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 72: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
• Exhibit 73: Chart on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 74: Data Table on Europe - Year-over-year growth 2022-2027 (%)

• 9.5 North America - Market size and forecast 2022-2027 
• Exhibit 75: Chart on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 76: Data Table on North America - Market size and forecast 2022-2027 ($ million)
• Exhibit 77: Chart on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 78: Data Table on North America - Year-over-year growth 2022-2027 (%)

• 9.6 South America - Market size and forecast 2022-2027 
• Exhibit 79: Chart on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 80: Data Table on South America - Market size and forecast 2022-2027 ($ million)
• Exhibit 81: Chart on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 82: Data Table on South America - Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa - Market size and forecast 2022-2027 
• Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
• Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

• 9.8 China - Market size and forecast 2022-2027 
• Exhibit 87: Chart on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 88: Data Table on China - Market size and forecast 2022-2027 ($ million)
• Exhibit 89: Chart on China - Year-over-year growth 2022-2027 (%)
• Exhibit 90: Data Table on China - Year-over-year growth 2022-2027 (%)

• 9.9 US - Market size and forecast 2022-2027 
• Exhibit 91: Chart on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 92: Data Table on US - Market size and forecast 2022-2027 ($ million)
• Exhibit 93: Chart on US - Year-over-year growth 2022-2027 (%)
• Exhibit 94: Data Table on US - Year-over-year growth 2022-2027 (%)

• 9.10 Germany - Market size and forecast 2022-2027 
• Exhibit 95: Chart on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 96: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
• Exhibit 97: Chart on Germany - Year-over-year growth 2022-2027 (%)
• Exhibit 98: Data Table on Germany - Year-over-year growth 2022-2027 (%)

• 9.11 Japan - Market size and forecast 2022-2027 
• Exhibit 99: Chart on Japan - Market size and forecast 2022-2027 ($ million)
• Exhibit 100: Data Table on Japan - Market size and forecast 2022-2027 ($ million)
• Exhibit 101: Chart on Japan - Year-over-year growth 2022-2027 (%)
• Exhibit 102: Data Table on Japan - Year-over-year growth 2022-2027 (%)

• 9.12 France - Market size and forecast 2022-2027 
• Exhibit 103: Chart on France - Market size and forecast 2022-2027 ($ million)
• Exhibit 104: Data Table on France - Market size and forecast 2022-2027 ($ million)
• Exhibit 105: Chart on France - Year-over-year growth 2022-2027 (%)
• Exhibit 106: Data Table on France - Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 107: Market opportunity by geography ($ million)
• Exhibit 108: Data Tables on Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 109: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape
• Exhibit 110: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption
• Exhibit 111: Overview on factors of disruption

• 11.4 Industry risks
• Exhibit 112: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 113: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 114: Matrix on vendor position and classification

• 12.3 Blue Gecko Printing
• Exhibit 115: Blue Gecko Printing - Overview
• Exhibit 116: Blue Gecko Printing - Product / Service
• Exhibit 117: Blue Gecko Printing - Key offerings

• 12.4 Blue Gecko UK Ltd.
• Exhibit 118: Blue Gecko UK Ltd. - Overview
• Exhibit 119: Blue Gecko UK Ltd. - Product / Service
• Exhibit 120: Blue Gecko UK Ltd. - Key offerings

• 12.5 Cimpress Plc
• Exhibit 121: Cimpress Plc - Overview
• Exhibit 122: Cimpress Plc - Business segments
• Exhibit 123: Cimpress Plc - Key offerings
• Exhibit 124: Cimpress Plc - Segment focus

• 12.6 Claranova SE
• Exhibit 125: Claranova SE - Overview
• Exhibit 126: Claranova SE - Business segments
• Exhibit 127: Claranova SE - Key offerings
• Exhibit 128: Claranova SE - Segment focus

• 12.7 CustomInk LLC
• Exhibit 129: CustomInk LLC - Overview
• Exhibit 130: CustomInk LLC - Product / Service
• Exhibit 131: CustomInk LLC - Key offerings

• 12.8 Designhill Inc.
• Exhibit 132: Designhill Inc. - Overview
• Exhibit 133: Designhill Inc. - Product / Service
• Exhibit 134: Designhill Inc. - Key offerings

• 12.9 Entripy
• Exhibit 135: Entripy - Overview
• Exhibit 136: Entripy - Product / Service
• Exhibit 137: Entripy - Key offerings

• 12.10 International Coatings Co. Inc. 
• Exhibit 138: International Coatings Co. Inc. - Overview
• Exhibit 139: International Coatings Co. Inc. - Product / Service
• Exhibit 140: International Coatings Co. Inc. - Key offerings

• 12.11 Printfly Corp.
• Exhibit 141: Printfly Corp. - Overview
• Exhibit 142: Printfly Corp. - Product / Service
• Exhibit 143: Printfly Corp. - Key offerings

• 12.12 Printful Inc.
• Exhibit 144: Printful Inc. - Overview
• Exhibit 145: Printful Inc. - Product / Service
• Exhibit 146: Printful Inc. - Key offerings

• 12.13 PT Reycom Printing Solusi 
• Exhibit 147: PT Reycom Printing Solusi - Overview
• Exhibit 148: PT Reycom Printing Solusi - Product / Service
• Exhibit 149: PT Reycom Printing Solusi - Key offerings

• 12.14 Spreadshirt Inc.
• Exhibit 150: Spreadshirt Inc. - Overview
• Exhibit 151: Spreadshirt Inc. - Product / Service
• Exhibit 152: Spreadshirt Inc. - Key offerings

• 12.15 THREADBIRD
• Exhibit 153: THREADBIRD - Overview
• Exhibit 154: THREADBIRD - Product / Service
• Exhibit 155: THREADBIRD - Key offerings

• 12.16 UberPrints Inc.
• Exhibit 156: UberPrints Inc. - Overview
• Exhibit 157: UberPrints Inc. - Product / Service
• Exhibit 158: UberPrints Inc. - Key offerings

• 12.17 yourPrint
• Exhibit 159: yourPrint - Overview
• Exhibit 160: yourPrint - Product / Service
• Exhibit 161: yourPrint - Key offerings

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 162: Inclusions checklist
• Exhibit 163: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 164: Currency conversion rates for US$

• 13.4 Research methodology
• Exhibit 165: Research methodology
• Exhibit 166: Validation techniques employed for market sizing
• Exhibit 167: Information sources

• 13.5 List of abbreviations
• Exhibit 168: List of abbreviations

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