Customer Intelligence Market - Expected to Reach $4.892 Million By 2020

Jan 08, 2016, 10:45 ET from Research and Markets

DUBLIN, January 8, 2016 /PRNewswire/ --

Research and Markets ( has announced the addition of the "Customer Intelligence Market - Global Market Drivers, Opportunities, Trends, and Forecasts, 2015-2020" report to their offering. 

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The Global Customer Intelligence market is expected to reach $4,892.0 million by 2020. The solution segment is expected to grow at a CAGR of 17.6% whereas the services segment is expected to grow at a CAGR of 27.0%. The healthcare & Lifesciences vertical segment is expected to grow at a CAGR of 35.4 % and is the fastest growing vertical among other verticals during the period of 2015-2020.

The Customer Intelligence (CI) solution have become a mandate across industries. With customers being empowered by the mobile and accessibility to internet, there has been a start change in the behaviour patterns and the influencer which helps them in purchasing any product or services.

Increasing competition, lowering margins, and the drive to know the customer more is urging enterprises to go for CI solution. The market seeing introduction of more real-time analysis feature, focus more on ease of usage and also more of visualization features. 

Large vendors, as a part of their expansion strategy, will continue to acquire small players in the market. Solutions on cloud lowers the total cost of ownership, which is encouraging enterprises to opt for these systems and become more competitive. 

Enterprise should look to adopt these applications as the implementation gives them the capability to respond better to the dynamic environment by analysing historic data and real time information about the market, which increases the overall flexibility and improves efficiency of the enterprises. 

Companies Mentioned: 

  • SAS Institute Inc.
  • Open Text Corporation
  • Qlik International AB
  • Verint Systems
  • Tableau Software
  • FICO
  • Information Builders Inc
  • Angoss Software Corp
  • IBM
  • SAP
  • Microsoft Corporation

Key Topics Covered: 

1 Industry Outlook 

2 Report Outline 

3 Market Snapshot 

4 Market Outlook 

5 Market Characteristics 

6 Product Type: Market Size & Analysis 

7 Deployment: Market Size & Analysis 

8 Verticals : Market Size & Analysis 

9 Regions: Market Size & Analysis 

10 Vendor Profiles: Market Size & Analysis 

11 Global Generalist 

12 Competitive Landscape 

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Laura Wood

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