Cyber Monday 2011 Deals and Sales Can Save Consumers 35% More Than Typical Sales and Coupons From the Same Stores -- Based on an Offers.Com Analysis

More Than 85% of Leading Online Stores Offer Valuable Cyber Monday Deals, Sales and Coupon Codes

Nov 28, 2011, 05:00 ET from


AUSTIN, Texas, Nov. 28, 2011 /PRNewswire/ -- An analysis of thousands of online sales, deals, and coupons for Cyber Monday 2011 from leading online stores, has found that consumers can save up to 35% more than typical sales and coupons offered by the same online stores throughout the year.  Consumers can save an average of $26.20 from these online stores by using online coupons and coupon codes from also found that more than 85 percent of leading online stores plan to offer money-saving deals and sales on Cyber Monday 2011.  Some of the best Cyber Monday 2011 deals are for a percentage off, such as an additional 20 percent storewide, or dollars off, such as $25 off when spending $75 or more.

"Cyber Monday has become the busiest online shopping day of the year, and a day when savvy consumers can find great online deals," said Steve Schaffer, CEO,  "Our analysis has shown that consumers can save more than 35 percent over typical sales on the items and gifts they really want, including HDTVs, computers & tablets, watches, women's & men's clothing, toys & games, and more. We expect Cyber Monday 2011 sales to be the biggest ever." staff of editors and deal hunters will be working all day today to continue to find the best Cyber Monday Deals. Consumers should check hourly for the latest deals and coupon codes to save this Cyber Monday.

Cyber Monday 2011 Deals and Coupons Found on

Based on the thousands of deals and sales we have seen for Cyber Monday, our deal hunters and editors have selected the best to feature on From these, Steve Schaffer our CEO has selected his 7 favorite Cyber Monday deals below. They will be featured on the Blog and update throughout the day as we find more great deals.

    Sears has an extra 5-20% off Almost Everything + Free Shipping.
    Sears offers a wide range of home merchandise, apparel, and automotive products and services, including leading proprietary brands
    including Kenmore, Craftsman, and DieHard.


    Kohl's offers an extra 20% off Anything + Free Shipping + Over 200 Amazing Cyber Monday Deals Up to 80% off.


    Kohl's is a value-oriented specialty department store offering exclusive and national brand apparel, shoes, accessories, beauty and home 
    products for the family in an exciting shopping environment.


    Extra 30% off the Gap, Banana Republic, Old Navy, Athleta and Extra 20% off Pimperlime.

    Gap Inc. is a specialty retailer offering clothing, accessories and personal care products for men, women, children, and babies, and includes
    Gap (Gap, GapKids, babyGap, and GapBody), Banana Republic, Old Navy, Piperlime, and Athleta.


    Express offers 30% off Everything + Free Shipping.

    Express is a specialty retailer of quality apparel and accessories for work, casual, and special events, targeting 20 to 30 year old fashion-
    forward women and men.


    Buy 1 Cashmere Sweater - Get 1 Free at Macys. 


    Macy's offers a broad range of distinctive and exclusive brands for him, her, and the home.


    Save up to $370 instantly on the HP TouchSmart tm2t-series laptop.
    As the world's largest technology company, HP provides products for printing, personal computing, software, services, and IT


    Lane Bryant has 50% off Everything + Free Shipping.
    Lane Bryant is the most recognized name in plus-size clothing with an emphasis on fashion and fit.


    NOTE: SeeSteve's Favorite Cyber Monday Deals Blog Post for all of these deals, and more, in one easy-to-find place.    

Online Coupon Use at 48 Percent of U.S. Adults

A telephone survey conducted among 1,000 U.S. adults by Ipsos Public Affairs commissioned by found that only 48 percent look for online coupons or coupon codes before they make an online purchase. provides consumers with easy-to-find deals, online coupons, coupon codes, and other money-saving offers from thousands of online stores.  The Cyber Monday 2011 Savings Center provides consumers with unique and helpful content such as checklists, shopping tips, and survival guides. also organizes deals and provides guidance around the best Cyber Monday 2011 Deals, Sales, and Coupons.

Additional demographic findings of the holiday spending poll include:

  • While just 16 percent of adults with a household income of $75,000 or more indicated that they were not at all likely to seek out online coupons or coupon codes, almost three times as many (44 percent) of those with a household income of $25,000 gave the same answer.  
  • 73 percent of respondents aged 18-34 would prefer to shop in retail stores if the merchandise and deals were the same, but if the deals were better online, 50 percent would shop online instead.
  • Similar to other age groups, 51 percent of respondents aged 18-34 have used newspaper or magazine coupons in the last 30 days.

The survey was conducted by Ipsos Public Affairs in September 2011.  For the survey, a nationally representative sample of 1,001 randomly-selected adults aged 18 and over residing in the U.S. was interviewed by telephone via Ipsos' U.S. Telephone Express omnibus.  With a sample of this size, the results are considered accurate within ±3.1 percentage points, 19 times out of 20, of what they would have been had the entire population of adults in the U.S. been polled.  

The full results of the poll and an infographic specific to this survey can be found by visiting:

About helps people save time and money by publishing thousands of coupon codes and online coupons, and deals and online clearance offers from the top stores and companies that are verified every day. Information on the site is supported by original content such as savings tips and buying guides, and is organized in a way that helps consumers find the best offer to address their immediate shopping needs.

About Vertive

Vertive LLC is a publisher of best-in-class coupon and deal Websites that help consumers save money when they shop online. Vertive publishes a family of Websites including,,, and Information on these sites is supported by original content such as savings tips and buying guides, and the sites are organized in a way that helps consumers quickly find the best offer to address their immediate shopping needs. The award-winning company has been profitable since its inception and received a minority equity investment from Susquehanna Growth Equity, LLLP. Vertive is based in Austin, Texas.