NEW YORK, June 27, 2011 /PRNewswire/ -- D3 LED, LLC (D3), the world's leader in specialized LED digital display applications, announced today at the 2011 Sports and Entertainment Alliance in Technology Consortium in Los Angeles, CA the hiring of Christine Stoffel of Phoenix, AZ, as vice president, business development and strategic alliances. Ms. Stoffel will be responsible for identifying complementary technology products companies for revenue-generating partnerships in the sports, entertainment and retail-connected real estate markets, and growing the Company's recently launched sports and entertainment brand, A2D3.
Stoffel joins D3 with more than 20 years experience leveraging innovative technologies to develop large scale business models that have dramatically improved customer experience and enterprise performance, and generated new revenue opportunities.
"Christine brings an impressive background in technology and management in the sports and entertainment arena to D3," said Jason Barak, managing partner of D3. "She has delivered simultaneous mission-critical technology projects and her extensive experience designing and delivering competitive advantages and revenue opportunities will be a key asset to D3 as we continue on our aggressive growth track. Christine specializes in integrated technology connecting consumer experiences, brand awareness and return on investment."
Prior to joining D3, Stoffel was the vice president of information technology for the Arizona Diamondbacks where she was instrumental in turning the ballclub into one of the more technologically forward sports franchises in the sports industry. Her achievements included brokering unique partnerships with technology stalwarts such as Dell, Nortel and Microsoft; and building a stable core network infrastructure in the ballpark that allowed the D-backs to deploy interactive wireless solutions for their fans.
Additionally, Stoffel has served as the vice president, information technology & strategic operations for the Phoenix Coyotes, overseeing all technology systems for the Coyotes, Arizona Sting lacrosse team and Jobing.com Arena. She has held numerous positions with other Phoenix-based companies, including senior IT manager/acting director with Caremark RX, the nation's premier integrated pharmacy services provider.
Stoffel also founded the Sports and Entertainment Alliance in Technology Consortium (S.E.A.T.), now in its fifth year, which offers technology, marketing, sales and operations executives innovative networking and communication channels to focus on everyday and industry-unique challenges facing sports teams, along with creating a foundation to tackle the latest technologies and newest challenges through the cooperation and the leveraging of shared knowledge and strategies.
"We're thrilled to announce Christine's hire at the year's S.E.A.T event where the A2D3 brand has such a strong presence," said Barak.
Stoffel holds memberships in the Association of Women in Sports Careers, Computer Security Institute Association, Business and Professional Women Foundation, National Association of Female Executives and the Women in Technology Association. She sits on the boards of the Luxury Suite Directors, the National Advisory Council for Ticketing Technologies in Sports and Entertainment, and she is a member of the Phoenix CIO Forum.
About D3LED, LLC (D3)
D3 is the world's leader in specialized LED digital display applications. Pioneers in design, engineering and technology, D3 manufactures highly sophisticated LED displays and out of home digital media systems that create engaging customer experiences for global brands and sports and entertainment venues. The Company's displays can be found throughout the world, and most notably include the Walgreens spectacular, ABC Studios super sign, JVC billboard display, Disney Store, Aeropostale, Quiksilver, and Forever 21—all located in New York's Times Square. D3 is headquartered in New York City and Rancho Cordova, CA. For more information please visit www.D3led.com.
A2D3, a partnership between D3 LED, LLC and All American Scoreboards, is the most flexible solution in the industry for LED display and scoreboard technology, visual identification and manufacturing capability. A2D3 addresses the evolving needs of its sports and entertainment clients in every material way in terms of up-front value, functionality, scalability, fan engagement, information delivery, high-tech marketing, advertising and cross promotional opportunities. For more information please visit A2D3sports.com.
Dunne Public Relations
SOURCE D3 LED, LLC (D3)