Darden To Unveil New Innovation Laboratory Tomorrow

- Grand Opening Ceremony to be Webcast Live Starting at 1:00 pm EDT at www.darden.virginia.edu/iLab -

- i.Lab Facilitates "Design-Intensive" Approach to Teaching Innovation -

- Daniel Pink, Bestselling Author of A Whole New Mind and Drive, Featured Speaker -

Mar 18, 2010, 11:10 ET from Batten Institute

CHARLOTTESVILLE, Va., March, 18 /PRNewswire/ -- The Darden School of Business and the Batten Institute will showcase Darden's new innovation laboratory, or i.Lab, at a Grand Opening ceremony tomorrow, Friday, March 19. The state-of-the-art i.Lab learning environment inspires a new approach to teaching innovation and entrepreneurship, complementing the robust, design-intensive curriculum for innovation now offered in Darden's top-ranked MBA program.


The Darden School and the Batten Institute at the University of Virginia


i.Lab Grand Opening


Tomorrow, March 19th from 1:00pm EDT – 3:00pm EDT

Opening event will be video streamed live at www.darden.virginia.edu/iLab


Darden School of Business, Charlottesville VA

Tomorrow's program will include a ribbon-cutting ceremony followed by remarks from New York Times bestselling author Daniel Pink, writer of several provocative bestsellers on the changing world of work.  

In addition to the live video stream, an i.Lab video preview, a virtual tour and additional information is now available at www.darden.virginia.edu/iLab.

About the i.Lab

The Innovation Lab, or "i.Lab," at the University of Virginia's Darden School of Business, is a unique physical learning environment rooted in multidisciplinary thinking and informed by ethnographic, anthropological, and other methodologies traditionally used in the social sciences. Its structure allows faculty to engage students around core skills essential to innovative business thinkers, and it serves as a physical complement to a new academic discipline offered at Darden around learning rooted in innovation-intensive design. The i.Lab is not case-based but experiential, team-based and collaborative  and serves as a complement to traditional tiered, four-walled business-school classrooms. The i.Lab was completed with the generous support of Darden's Batten Institute, a center for research and teaching dedicated to advancing knowledge about entrepreneurship and innovation.

About the Batten Institute

The Batten Institute at the University of Virginia's Darden School of Business is an academic research center dedicated to advancing knowledge about entrepreneurship and innovation.  Modeled after the world's leading research organizations, the Institute generates high-impact and practical insights for both scholars and managers about entrepreneurial phenomena. To achieve this objective, the Institute provides funding and other support for faculty research, research fellows, research assistants, and a wide array of outreach and publishing activities. For more information about The Batten Institute, go to www.batteninstitute.org.

About the Darden School of Business

Founded in 1954, the University of Virginia's Darden School of Business improves society by developing principled leaders in the world of practical affairs. For questions or information, contact communication@darden.virginia.edu.

SOURCE Batten Institute