DataHero Integrates With Marketo To Tackle Mountains Of Marketing Automation Data

Newest integration saves marketers hours of combing through data

News provided by

DataHero

20 Jan, 2015, 09:15 ET

SAN FRANCISCO, Jan. 20, 2015 /PRNewswire/ -- DataHero, the self-service cloud data visualization tool, today announced a partnership with Marketo, the leading marketing automation tool. This integration enables Marketo's 3,000+ customers to pull in analytics from lead activity reports to identify the sources, campaigns, and leads that add the most to the bottom line. DataHero can filter based on lead score, identify exactly where the best leads come from and monitor the marketing funnel from start to finish, saving hours of combing through raw data to find insights.

"2015 is gearing up to be the year of Cloud Data," said DataHero CEO and Co-founder Chris Neumann. "Our partnership with Marketo helps marketers dig deeper into their marketing automation data and instantly combine it with Cloud Data from other services they rely on, providing a full picture of their marketing pipeline."

DataHero creates suggested charts based on patterns in the data and also provides the option to build custom charts to fit individual needs. Charts and dashboards are automatically updated as the data in Marketo changes, providing real-time, on demand analysis. DataHero also allows users to merge the data with other sources, including Excel files and additional cloud services to dig deeper into various aspects that span all departments.

"The DataHero integration with Marketo allows users to make informed business decisions with little hassle," said Loretta Jones, VP of Marketing, Insightly. "It is a huge time saver to see real-time patterns in data across all your data sources.

To see a full list of DataHero integrations, visit: www.DataHero.com/connections

About DataHero:
DataHero is the self-service analytics tool you need to make data-driven decisions at the speed of business. By connecting to and pulling data from the cloud services your team uses everyday, DataHero takes the intimidation out of analytics and brings data charting to everyone. Empower the individuals within your organization to get answers by visiting www.datahero.com. Simply create a free account and start charting any data, anywhere.

PR Contact:
Morgan Bradley
Barokas PR for DataHero
206-264-8220
[email protected]

SOURCE DataHero

Related Links

http://www.DataHero.com

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