DALLAS, April 14, 2011 /PRNewswire/ -- AutoONE Media one of the premier automotive dealership website providers, was recognized for their performance in generating more leads per auto shopper on thecargroup.com website by Dataium, the highly regarded data utility company serving the auto industry.
Dataium provides data collection solutions to help auto retailers look into the future to anticipate inventory needs, shopper behaviors and identify the visitor's "hot buttons" and how they arrived at the dealership's website. Having those data metrics are incredibly valuable to helping a dealer run more efficiently and to be more profitable month over month.
Juan Carroll, Chief Marketing Officer said, "In the competitive field of auto retailing every edge we can provide to a dealer helps them complete at a higher level. It's not about feeding dealer clients lots of reports and statistics, but giving them easy to understand, usable information they can act on to be more profitable. Our integration of the Dataium tools lets us do that for our dealers. The results seen at the Conant Auto Retail Group shows the real value of this process."
Richard Fisler, A.V.P. of Marketing and E-Commerce, of the Conant Auto Retail Group said, "After having AutoONE Media rebuild our sites, we finally took on the challenge to rebuild our corporate site. We've never considered our corporate site as a portal, we used it primarily as a directory to our 10 franchise sites. We had our pre-owned inventory listed, but quite frankly, haven't marketed it. Within three months we were recognized with Dataium's Highest Converting Site Award. We have generated more leads per shopper than we ever thought possible. March was an incredible month."
AutoONE Media provides a number of web technology tools so dealers can leverage video, mobile, chat, and social media at their online showrooms. AutoONE Media will be offering dealerships a Free Website Analysis for dealers coming by their booth (#719B) at the upcoming Digital Dealer Conference in Orlando, Florida on April 19-21st at the Rosen Shingle Creek. The analysis includes W3C compliancy tests, multiple browser compatibility and an SEO evaluation, including keywords & geo targeted breakdown. Call 800-607-8127 for more information.
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