MINNEAPOLIS, March 15, 2012 /PRNewswire/ -- BiPro and Magnitude Nutrition today announced an affiliation to market, distribute, sell and promote BiPro, 100% natural whey protein isolate, in Canada. This partnership will allow BiPro to expand its product availability into Canada.
Magnitude Nutrition is a young, dynamic company specialized in selling and promoting high quality, nutritionally enhanced food products and supplements. BiPro completed the requirement of NSF International's Athletic Banned Substances Certification Program, Certified for Sport ® in January 2010. "One reason why we wanted to partner with BiPro is because they were the first and only 100% natural whey protein isolate company to participate in this program," said Jason Choucha, President and CEO of Magnitude Nutrition. "The BiPro name is a well-recognized brand among athletes and health-conscious individuals and we want to educate the Canadian market on this gluten-free, unflavored whey protein isolate supplement."
"BiPro is thrilled by this partnership with Magnitude Nutrition and we fully support them as visionaries and entrepreneurs for the BiPro brand in Canada. We are excited that Canadian consumers and athletes can finally purchase BiPro in Canada," states Polly Olson, VP of New Business Development, Sales and Marketing at Davisco Foods.
BiPro has been manufactured by Davisco Foods International, Inc. since 1942 and was established as a consumer brand in 2003. BiPro, 100% natural, whey protein isolate, contains no protein blends or artificial flavors- no carbs ,fats, sugars, or lactose. USA residents can visit www.BiProUSA.com or call 1-877-MyBiPro for recipes and ordering information.
About Magnitude Nutrition:
Magnitude Nutrition is a young, dynamic company specialized in selling and promoting high quality, nutritionally enhanced food products and supplements. Magnitude Nutrition's commitment is to bring consumers closer to innovative and quality sourced food products. Canada residents can visit www.MagnitudeNutrition.ca or call 1-877-601-0060 for ordering information.
SOURCE Davisco Foods International, Inc.; BiPro