Dealer Concepts Adds West Herr Automotive Group to Expanding Client Roster

CLARKSTON, Mich., April 5, 2011 /PRNewswire/ -- Dealer Concepts, a leader in providing innovative customer retention and marketing programs, today announced the addition of West Herr Automotive Group to its client roster.  

With 17 locations, West Herr is the largest vehicle retailer in New York state.   Dealerships include Buick, Cadillac, Chevrolet, Chrysler, Dodge, Ford, GMC, Honda, Jaguar, Jeep, KIA, Lincoln Mercury, Mercedes-Benz, Nissan, Scion, Sprinter, Subaru, Suzuki and Toyota.

"We are very excited to add West Herr  to our client roster and look forward to a successful partnership," said Andy Wolfe, managing partner, Dealer Concepts.  "More and more dealers are understanding the value of building customer loyalty as we emerge from these tough economic times. Through our Loyalty Rewards® program, we are positioned and ready to help dealers achieve growth and success."

Loyalty Rewards® is  an electronic loyalty program introduced by Dealer Concepts in 2008.  The program is cost-effective, easy to use and tailored for each dealership.  Through Loyalty Rewards®, a dealership can launch a complete loyalty program in a matter of minutes.

DEALER CONCEPTS, LLC

Founded in 2000, Dealer Concepts is operated by a staff with more than 85 years of combined experience in targeted marketing for automotive dealers.  The company provides innovative and timely customer retention and loyalty programs to more than 5,000 dealerships and service centers worldwide.  Dealer Concepts is committed to providing clients with a constant competitive advantage in the market place through products like the award winning Punch-A-Deal® Key Tag and Loyalty Rewards® software that currently has more than 18 million units in circulation.  To find out more about Dealer Concepts product and programs, please call 1-866-GET IDEAS or visit www.dealerconcepts.com.  

SOURCE Dealer Concepts

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