De'Longhi Celebrates Dads With Online Promotion For Father's Day
Help Dad Indulge with 20% Off Espresso Machines Online
UPPER SADDLE RIVER, N.J., June 5, 2014 /PRNewswire/ -- Just in time for those looking for the perfect gift for dad this Father's Day, De'Longhi has announced a 20% off promotion on espresso machines, which runs on its website and at participating retailers from today through June 15th. For dads with an appetite for the finer things, both in life and in the kitchen, there's no better gift than that of indulgence, especially through a delicious and authentic Italian cappuccino or latte from De'Longhi, the global leader in espresso. In fact, from a recent survey conducted by De'Longhi, an overwhelming majority of men have seriously considered an espresso machine purchase in order to be able to enjoy and experiment with espresso right from home.
"De'Longhi's commitment is to make the everyday better, and our Father's Day discount is just one way we're helping make that happen," said Mike Prager, President and CEO, De'Longhi Group NA. "From recent research, it's clear that more consumers prefer to have a specialty coffee experience from the comforts of their own home. With that in mind, we're hopeful that this promotion will put dad one step closer to that authentic espresso-based drink, all without having to step foot out the door."
If dad appreciates convenience then a great espresso machine to consider is the semi-automatic De'Longhi Dedica Cappuccino. This machine combines traditional espresso preparation with De'Longhi's automatic cappuccino system, which produces the richest, thickest and longest lasting milk foam. All it takes is just the touch of one button, and dad can brew authentic cappuccinos or lattes that will rival that of any coffee house, to be enjoyed at home. The machine also features a removable, dishwasher safe milk carafe that dad can easily take from countertop to refrigerator, so that no milk is wasted in between use. Dedica Cappuccino features Dual Thermoblock technology, which quickly heats to the ideal brewing temperature for espresso and cappuccino ensuring that dad will never be far from an authentic Italian café drink.
For dads drawn to style, look no further than the De'Longhi Icona Pump Espresso Machine. With Icona, you'll give dad the ability to transform his breakfast into a moment of indulgence. The Icona Pump Espresso from De'Longhi revives the retro, Italian-inspired design of the 1950s with uncomplicated functionality. Featuring a high-gloss finish in black, white or red and 15 bars of pressure, the Icona Pump Espresso brews authentic espresso with perfect crema. This espresso machine features De'Longhi's manual cappuccino system, which produces the richest, thickest and longest lasting milk foam for a quick and effortless cappuccino or latte. The Icona Pump Espresso machine is also part of a suite of breakfast essentials from De'Longhi, including an automatic electric kettle and two-slice toaster, adding sophistication, creativity and elegance to kitchen appliances.
All De'Longhi espresso machines, including pump, semi- and fully-automatics are automatically discounted beginning today, June 5th. Nespresso machines, including the Lattissima series, are excluded. For more information or to shop, please visit www.delonghi.us
De'Longhi Group
The De'Longhi Group is based in Treviso, Italy and is on the forefront of the small domestic appliance category with a range of premium products under 3 internationally renowned brands; De'Longhi, Kenwood and Braun. The De'Longhi Group is committed to continuing their mission to create exceptional products that improve the lives of the consumer through innovative technologies and unparalleled design.
The De'Longhi brand is based in Treviso Italy and is the global leader in espresso & comfort products. Highest quality, high Italian design and meaningful product innovations are the core values of the De'Longhi brand. De'Longhi is present in over 123 countries and creates products in three main categories: espresso, specialty cooking and home comfort. After more than a century of perfecting its products, De'Longhi remains committed to creating innovations that bring convenience and style into every customers' home; making the everyday better. For more information visit www.delonghi.com
Photo - http://photos.prnewswire.com/prnh/20140605/95002
SOURCE De'Longhi Group
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