DemandTec Software Services to be Featured at Consumer Goods Sales & Marketing Summit June 7-9 in New York City

Industry executives to see DemandTec's trade optimization and collaborative shopper insights solutions in action

Jun 03, 2010, 11:26 ET from DemandTec, Inc.

SAN MATEO, Calif., June 3 /PRNewswire-FirstCall/ -- DemandTec, Inc. (Nasdaq: DMAN), a leading provider of on-demand optimization solutions for retailers and consumer products companies, today announced it will be exhibiting its solutions at the Consumer Goods Sales & Marketing Summit 2010, Consumer Goods Technology magazine's annual event being held in New York City from June 7-9.  DemandTec will be exhibiting on the main show floor and is a sponsor of the event.

As a conference exhibitor, DemandTec will demonstrate to consumer products companies how its Trade Planning & Optimization software service can drive a more effective deployment of trade promotion dollars, delivering an increase in promoted volume and a net decrease in cost-per-incremental volume.  DemandTec will also feature its latest nextGEN capability, DemandTec Shopper Insights™, a solution designed to enable retailers and consumer products companies to better understand shopper behavior and collaborate with their trading partners on critical insights and more targeted merchandising and marketing programs.

All DemandTec software services, including Trade Planning & Optimization, are delivered through the DemandTec TradePoint Network™,   the Internet-based platform connecting all DemandTec software services used by retailers and their suppliers to collaborate on pricing, promotion, assortment, and other decisions.  There are approximately 12,000 retail and manufacturer end-users on the DemandTec TradePoint Network, who have collaborated on over 3 million trade deals to date.

The Consumer Goods Sales & Marketing Summit is designed to give sales and marketing professionals insights into the tools and best practices they need to optimize their trade promotion plans, understand the changing face of today's consumer and leverage data and insights to their advantage.

For more information about the conference, visit the Consumer Goods Sales & Marketing 2010 Summit website.

About DemandTec

DemandTec (NASDAQ: DMAN) enables retailers and consumer products companies to optimize merchandising and marketing decisions, individually or collaboratively, to achieve their sales volume, revenue, shopper loyalty, and profitability objectives.  DemandTec software services utilize DemandTec's science-based software platform to model and understand consumer behavior. DemandTec customers include more than 230 leading retailers and consumer products manufacturers such as Ahold USA, Best Buy, ConAgra Foods, Delhaize America, General Mills, H-E-B Grocery Co., The Home Depot, Hormel Foods, Monoprix, PETCO, Safeway, Sara Lee, Target, Walmart, and WH Smith. Connected via the DemandTec TradePoint Network™, DemandTec customers have collaborated on more than 3.25 million trade deals.

DemandTec Safe Harbor

This press release contains forward-looking statements regarding DemandTec's expectations, hopes, plans, intentions or strategies, including statements about the benefits of DemandTec's solutions. These forward-looking statements involve risks and uncertainties, as well as assumptions that, if they do not fully materialize or prove incorrect, could cause our results to differ materially from those expressed or implied by such forward-looking statements. The risks and uncertainties include those described in DemandTec's documents filed with or furnished to the Securities and Exchange Commission. All forward-looking statements in this press release are based on information available to DemandTec as of the date hereof, and DemandTec assumes no obligation to update these forward-looking statements.

Media Contact:

Armen Najarian, DemandTec, Inc.

(650) 645-7170

Investor Contact:

Tim Shanahan, DemandTec, Inc.

(650) 645-7103

DemandTec and the DemandTec logo are registered trademarks of DemandTec, Inc. All other trademarks are the property of their respective owners.

SOURCE DemandTec, Inc.