DICK'S Sporting Goods Announces Grand Opening Celebration at Holly Springs Towne Center in Holly Springs, NC

Three-day festivities include giveaways, special appearances

Feb 28, 2013, 09:00 ET from DICK’S Sporting Goods, Inc.

PITTSBURGH, Feb. 28, 2013 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S. based full-line sporting goods retailer, invites the community of Holly Springs to their three-day grand opening weekend. The store will host a ribbon cutting ceremony on Tuesday, March 5 at 4:30 p.m. at the retailer's new Holly Springs Towne Center location, 168 Grand Hill Place, and soft open on Wednesday, March 6. The grand opening celebration will begin on Friday, March 8 and continue through Sunday, March 10.  Special extended store hours will be in effect for Friday (8:00 a.m. to 10:00 p.m.), Saturday (8:00 a.m. to 10:00 p.m.) and Sunday (9:00 a.m. to 8:00 p.m.)

DICK'S Sporting Goods has a variety of special appearances and giveaways scheduled to celebrate the grand opening festivities. NC State mascot Mr. Wuf will be appearing in store on Friday from 7:00 p.m. to 8:00 p.m. Mark Davis, host of Outdoor Channel's Big Water Adventures, will be in store Saturday from 11:00 a.m. to 1:00 p.m. and 2:30 p.m. to 3:30 p.m.* (appearance provided by Buck Knives). Finally, UNC mascot Rameses will be meeting and greeting customers from 11:00 a.m. to 1:00 p.m. on Sunday

The first 100 adults in line on Friday and Saturday will receive a Mystery Gift Card ranging in value from $5 to $500, with one person winning the $500 card each day. Also on Saturday, the first 100 people in line will get a free The North Face FLASHDRY® T-shirt. The first 100 adults in line on Sunday will receive a Scratch & Win card with varying prizes, including one 2013 DICK'S MVP Discount Card winner. During the weekend, customers will be able to enter for the chance to win prizes throughout the store. More details on all promotions are available at the store location.

"We look forward to opening our new DICK'S Sporting Goods store in Holly Springs, and becoming part of the community" said Lauren Hobart, DICK'S Sporting Goods Chief Marketing Officer.  "We want to serve athletes of all ages in Holly Springs by providing the equipment they need to help them excel."

The Holly Springs location will be the retailer's 28th store in the state of North Carolina and its 519th nationwide. The new store will feature over 40 convenient in-store services performed by DICK'S certified PROS in Golf, Bike, Hunting, Fishing, Team Sports and more.

Visit http://www.dickssportinggoodsonline.com/GrandOpen/HollySprings/ for more grand opening details and directions or LIKE DICK'S Sporting Goods on Facebook at http://www.facebook.com/dickssportinggoods to learn about more local activations, special events and brand activations.

Limit one autograph per person. Autographs will be provided on a first-come, first-served basis at the store on the day of event only. Times and appearances are subject to change without notice.  See store for details.

NO PURCHASE NECESSARY. Purchase does not improve chance of winning. Limit one per person. Must be a legal resident of 50 US or DC & 18+. While supplies last. Coupons and gift cards not valid on previously purchased merchandise. No refunds, returns or exchanges of prizes. Void where prohibited. See store for details.

About DICK'S Sporting Goods, Inc. DICK'S Sporting Goods, Inc. is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment, apparel and footwear in a specialty store environment. The Company also owns and operates Golf Galaxy, LLC, a golf specialty retailer. As of October 27, 2012, the Company operated 511 DICK'S Sporting Goods stores in 44 states, 81 Golf Galaxy stores in 30 states and eCommerce websites and catalog operations for DICK'S Sporting Goods and Golf Galaxy. DICK'S Sporting Goods, Inc. news releases are available at www.dickssportinggoods.com/investors.  The Company's website is not part of this release.

Contact: Cassie Eberle Catalyst Public Relations for DICK'S Sporting Goods cassie.eberle@imgworld.com (704) 644-6555

SOURCE DICK’S Sporting Goods, Inc.