
Digital Agency AMPM Worldwide Begins Operations
Mauricio Costa is appointed to head the new agency and lead the formation of a major independent multinational group with the intention of going public in 2015
SAO PAULO, April 2, 2012 /PRNewswire/ -- AMPM Worldwide (www.wwampm.com), the @titude Group's digital agency, begins operations today under the leadership of Mauricio Costa. After the merger between MZ (www.mzgroup.com) and MVL Comunicacao (www.mvl.com.br), giving rise to @titude Global, the Group is now focusing on developing the digital business in order to expand its diversified portfolio of exceptional quality services for more than 580 clients in 12 countries.
According to Rodolfo Zabisky, CEO of @titude Global, "Mauricio has exactly the right profile and style we were looking for to lead the consolidation of the market's independent entrepreneurs and, in synergy with our other businesses, form the best digital communications group in the world, with a view to our IPO in 2015." Mauricio Costa was an Executive Officer of AG2 Publicis Modem and Director of APADi (Sao Paulo Digital Agency Association).
"Mauricio's priority at AMPM is to define, by the end of April, a strategic plan to attract the best independent digital businesses. We want to consolidate and to become reference in the sectors where we operate, offering the best unique and integrated solutions for our clients," added Caio Tulio Costa, Chairman of the @titude Global Board.
About @titude Global (www.attitude-global.com): @titude Global is a leading corporate communications group with a global footprint, and the world's largest independent provider of integrated investor relations services. @titude Global, an investee of the Jardim Botanico private equity fund, has offices in Beijing, Chicago, Hong Kong, Mumbai, New York, San Diego, Sao Paulo, Shanghai and Taipei. Driven by the principles of innovation, technology and integration, the Group provides exclusive services to more than 580 clients in 12 countries through its leading brands: MVL and BRIC (corporate communications), MZ (investor relations), LEAD (governance, technology for boards and equity journey), and AMPM and Pixit (digital agency and web video).
SOURCE AMPM Worldwide
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