To get the exact yearly growth variance and the Y-O-Y growth rate, Talk to our analyst.
Digital Education Content Market Scope |
Report Coverage |
Details |
Page number |
120 |
Base year |
2021 |
Forecast period |
2022-2026 |
Growth momentum & CAGR |
Accelerate at a CAGR of almost 11.94% |
Market growth 2022-2026 |
$ 47.10 billion |
Market structure |
Fragmented |
YoY growth (%) |
10.34 |
Regional analysis |
North America, APAC, Europe, South America, Middle East and Africa, China, US, Canada, Germany, and UK |
Performing market contribution |
North America at 47% |
Key consumer countries |
US, Canada, China, UK, and Germany |
Competitive landscape |
Leading companies, competitive strategies, consumer engagement scope |
Companies profiled |
Adobe Inc., Ambow Education Holding Ltd., Apollo Global Management Inc., Articulate Global Inc., Cambridge University Press, Cengage Learning Holdings II Inc., Coursera Inc., D2L Corp., Echo360 Inc., Edutech, MPS Ltd., New Oriental Education and Technology Group Inc., NIIT Ltd., Oxford University Press, Pearson Plc, Providence Equity Partners LLC, Purdue University, TAL Education Group, Think and Learn Pvt. Ltd., Totara Learning Solutions Ltd., and Vedantu Innovations Pvt. Ltd. |
Market Dynamics |
Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID 19 impact and future consumer dynamics, market condition analysis for forecast period. |
Customization purview |
If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized. |
Key Market Dynamics:
- Market Driver: The rapid penetration of internet-enabled devices is one of the key drivers supporting the digital education content market growth. With the rapid development of high-speed internet infrastructure in emerging economies such as India and China, the education system in these countries is increasingly emulating developed economies such as the US and the UK by adopting digital education. These factors will drive the digital education content market growth during the forecast period.
- Market Challenge: Increased availability of open educational resources is one of the factors hampering the digital education content market growth. There is a wide availability of educational resources online, licensed by teachers and educational institutions, which has been a key threat to the global digital education content market over the last few years.Learners can avail of advanced-level course certification by paying a nominal fee. Thus, such easy accessibility of educational resources will hamper the digital education content market growth during the forecast period.
To learn about additional key drivers, trends, and challenges available with Technavio. Read our Sample Report!
Key Market Segment Highlights
The digital education content market report is segmented by End-user (K-12 and Higher Education) and Geography (North America, APAC, Europe, South America, Middle East and Africa, China, US, Canada, Germany, and UK). The K-12 segment will account for the largest digital education content market share in 2021. The involvement of digital education technology in K-12 education is primarily in the form of digital textbooks. Moreover, owing to its flexibility and other benefits, online testing and assessment are gradually gaining traction in the K-12 digital education content market. Such increasing adoption of K-12 education will drive the digital education content market growth during the forecast period.
North America will be the leading region with 47% of the market's growth during the forecast period. 47% of the market's growth will originate from North America during the forecast period. The US and Canada are the key markets for the digital education content market in North America. Market growth in this region will be faster than the growth of the market in Europe. The increasing acceptance of online degrees will fuel the digital education content market growth in North America over the forecast period.
View our sample report for additional insights into the contribution of all the segments and regional opportunities
Competitive Landscape
The digital education content market is fragmented and the vendors are deploying growth strategies such as focusing on innovation and technological advancements to compete in the market. Companies such as Adobe Inc. are offering products, services, and solutions that enable the customers to create, publish, and promote content from anywhere. The company also provides the digital education content authoring tool Adobe Captivate which enables educational institutions to create and design a range of digital education content.
To make the most of the opportunities and recover from post COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.
Some Companies Mentioned
- Adobe Inc.
- Ambow Education Holding Ltd.
- Apollo Global Management Inc.
- Articulate Global Inc.
- Cambridge University Press
- Cengage Learning Holdings II Inc.
- Coursera Inc.
- D2L Corp.
- Echo360 Inc.
- Edutech
- MPS Ltd.
- New Oriental Education and Technology Group Inc.
- NIIT Ltd.
- Oxford University Press
- Pearson Plc
- Providence Equity Partners LLC
- Purdue University
- TAL Education Group
- Think and Learn Pvt. Ltd.
- Totara Learning Solutions Ltd.
- Vedantu Innovations Pvt. Ltd.
- To gain access to more vendor profiles with their key offerings available with Technavio, Click Here
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Key Topics Covered:
1 Executive Summary
- 1.1 Market overview
- Exhibit 01: Executive Summary – Chart on Market Overview
- Exhibit 02: Executive Summary – Data Table on Market Overview
- Exhibit 03: Executive Summary – Chart on Global Market Characteristics
- Exhibit 04: Executive Summary – Chart on Market by Geography
- Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
- Exhibit 06: Executive Summary – Chart on Incremental Growth
- Exhibit 07: Executive Summary – Data Table on Incremental Growth
- Exhibit 08: Executive Summary – Chart on Vendor Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 09: Parent market
- Exhibit 10: Market Characteristics
3 Market Sizing
- 3.1 Market definition
- Exhibit 11: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 12: Market segments
- 3.4 Market outlook: Forecast for 2021-2026
- Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
- Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
- Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
- Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)
4 Five Forces Analysis
- 4.1 Five forces summary
- Exhibit 17: Five forces analysis - Comparison between2021 and 2026
- 4.2 Bargaining power of buyers
- Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026
- 4.3 Bargaining power of suppliers
- Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026
- 4.4 Threat of new entrants
- Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026
- 4.5 Threat of substitutes
- Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026
- 4.6 Threat of rivalry
- Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026
- 4.7 Market condition
- Exhibit 23: Chart on Market condition - Five forces 2021 and 2026
5 Market Segmentation by End-user
- 5.1 Market segments
- Exhibit 24: Chart on End-user - Market share 2021-2026 (%)
- Exhibit 25: Data Table on End-user - Market share 2021-2026 (%)
- 5.2 Comparison by End-user
- Exhibit 26: Chart on Comparison by End-user
- Exhibit 27: Data Table on Comparison by End-user
- 5.3 K-12 - Market size and forecast 2021-2026
- Exhibit 28: Chart on K-12 - Market size and forecast 2021-2026 ($ million)
- Exhibit 29: Data Table on K-12 - Market size and forecast 2021-2026 ($ million)
- Exhibit 30: Chart on K-12 - Year-over-year growth 2021-2026 (%)
- Exhibit 31: Data Table on K-12 - Year-over-year growth 2021-2026 (%)
- 5.4 Higher Education - Market size and forecast 2021-2026
- Exhibit 32: Chart on Higher Education - Market size and forecast 2021-2026 ($ million)
- Exhibit 33: Data Table on Higher Education - Market size and forecast 2021-2026 ($ million)
- Exhibit 34: Chart on Higher Education - Year-over-year growth 2021-2026 (%)
- Exhibit 35: Data Table on Higher Education - Year-over-year growth 2021-2026 (%)
- 5.5 Market opportunity by End-user
- Exhibit 36: Market opportunity by End-user ($ million)
6 Customer Landscape
- 6.1 Customer landscape overview
- Exhibit 37: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
7 Geographic Landscape
- 7.1 Geographic segmentation
- Exhibit 38: Chart on Market share by geography 2021-2026 (%)
- Exhibit 39: Data Table on Market share by geography 2021-2026 (%)
- 7.2 Geographic comparison
- Exhibit 40: Chart on Geographic comparison
- Exhibit 41: Data Table on Geographic comparison
- 7.3 North America - Market size and forecast 2021-2026
- Exhibit 42: Chart on North America - Market size and forecast 2021-2026 ($ million)
- Exhibit 43: Data Table on North America - Market size and forecast 2021-2026 ($ million)
- Exhibit 44: Chart on North America - Year-over-year growth 2021-2026 (%)
- Exhibit 45: Data Table on North America - Year-over-year growth 2021-2026 (%)
- 7.4 APAC - Market size and forecast 2021-2026
- Exhibit 46: Chart on APAC - Market size and forecast 2021-2026 ($ million)
- Exhibit 47: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
- Exhibit 48: Chart on APAC - Year-over-year growth 2021-2026 (%)
- Exhibit 49: Data Table on APAC - Year-over-year growth 2021-2026 (%)
- 7.5 Europe - Market size and forecast 2021-2026
- Exhibit 50: Chart on Europe - Market size and forecast 2021-2026 ($ million)
- Exhibit 51: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
- Exhibit 52: Chart on Europe - Year-over-year growth 2021-2026 (%)
- Exhibit 53: Data Table on Europe - Year-over-year growth 2021-2026 (%)
- 7.6 South America - Market size and forecast 2021-2026
- Exhibit 54: Chart on South America - Market size and forecast 2021-2026 ($ million)
- Exhibit 55: Data Table on South America - Market size and forecast 2021-2026 ($ million)
- Exhibit 56: Chart on South America - Year-over-year growth 2021-2026 (%)
- Exhibit 57: Data Table on South America - Year-over-year growth 2021-2026 (%)
- 7.7 Middle East and Africa - Market size and forecast 2021-2026
- Exhibit 58: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 59: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
- Exhibit 60: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
- Exhibit 61: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)
- 7.8 China - Market size and forecast 2021-2026
- Exhibit 62: Chart on China - Market size and forecast 2021-2026 ($ million)
- Exhibit 63: Data Table on China - Market size and forecast 2021-2026 ($ million)
- Exhibit 64: Chart on China - Year-over-year growth 2021-2026 (%)
- Exhibit 65: Data Table on China - Year-over-year growth 2021-2026 (%)
- 7.9 US - Market size and forecast 2021-2026
- Exhibit 66: Chart on US - Market size and forecast 2021-2026 ($ million)
- Exhibit 67: Data Table on US - Market size and forecast 2021-2026 ($ million)
- Exhibit 68: Chart on US - Year-over-year growth 2021-2026 (%)
- Exhibit 69: Data Table on US - Year-over-year growth 2021-2026 (%)
- 7.10 Canada - Market size and forecast 2021-2026
- Exhibit 70: Chart on Canada - Market size and forecast 2021-2026 ($ million)
- Exhibit 71: Data Table on Canada - Market size and forecast 2021-2026 ($ million)
- Exhibit 72: Chart on Canada - Year-over-year growth 2021-2026 (%)
- Exhibit 73: Data Table on Canada - Year-over-year growth 2021-2026 (%)
- 7.11 Germany - Market size and forecast 2021-2026
- Exhibit 74: Chart on Germany - Market size and forecast 2021-2026 ($ million)
- Exhibit 75: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
- Exhibit 76: Chart on Germany - Year-over-year growth 2021-2026 (%)
- Exhibit 77: Data Table on Germany - Year-over-year growth 2021-2026 (%)
- 7.12 UK - Market size and forecast 2021-2026
- Exhibit 78: Chart on UK - Market size and forecast 2021-2026 ($ million)
- Exhibit 79: Data Table on UK - Market size and forecast 2021-2026 ($ million)
- Exhibit 80: Chart on UK - Year-over-year growth 2021-2026 (%)
- Exhibit 81: Data Table on UK - Year-over-year growth 2021-2026 (%)
- 7.13 Market opportunity by geography
- Exhibit 82: Market opportunity by geography ($ million)
8 Drivers, Challenges, and Trends
- 8.3 Impact of drivers and challenges
- Exhibit 83: Impact of drivers and challenges in 2021 and 2026
9 Vendor Landscape
- 9.2 Vendor landscape
- Exhibit 84: Overview on Criticality of inputs and Factors of differentiation
- 9.3 Landscape disruption
- Exhibit 85: Overview on factors of disruption
- 9.4 Industry risks
- Exhibit 86: Impact of key risks on business
10 Vendor Analysis
- 10.1 Vendors covered
- Exhibit 87: Vendors covered
- 10.2 Market positioning of vendors
- Exhibit 88: Matrix on vendor position and classification
- 10.3 Adobe Inc.
- Exhibit 89: Adobe Inc. - Overview
- Exhibit 90: Adobe Inc. - Business segments
- Exhibit 91: Adobe Inc. - Key news
- Exhibit 92: Adobe Inc. - Key offerings
- Exhibit 93: Adobe Inc. - Segment focus
- 10.4 Apollo Global Management Inc.
- Exhibit 94: Apollo Global Management Inc. - Overview
- Exhibit 95: Apollo Global Management Inc. - Business segments
- Exhibit 96: Apollo Global Management Inc. - Key offerings
- Exhibit 97: Apollo Global Management Inc. - Segment focus
- 10.5 Cengage Learning Holdings II Inc.
- Exhibit 98: Cengage Learning Holdings II Inc. - Overview
- Exhibit 99: Cengage Learning Holdings II Inc. - Business segments
- Exhibit 100: Cengage Learning Holdings II Inc. - Key offerings
- Exhibit 101: Cengage Learning Holdings II Inc. - Segment focus
- 10.6 MPS Ltd.
- Exhibit 102: MPS Ltd. - Overview
- Exhibit 103: MPS Ltd. - Business segments
- Exhibit 104: MPS Ltd. - Key offerings
- Exhibit 105: MPS Ltd. - Segment focus
- 10.7 New Oriental Education and Technology Group Inc.
- Exhibit 106: New Oriental Education and Technology Group Inc. - Overview
- Exhibit 107: New Oriental Education and Technology Group Inc. - Business segments
- Exhibit 108: New Oriental Education and Technology Group Inc. - Key offerings
- Exhibit 109: New Oriental Education and Technology Group Inc. - Segment focus
- 10.8 NIIT Ltd.
- Exhibit 110: NIIT Ltd. - Overview
- Exhibit 111: NIIT Ltd. - Business segments
- Exhibit 112: NIIT Ltd. - Key news
- Exhibit 113: NIIT Ltd. - Key offerings
- Exhibit 114: NIIT Ltd. - Segment focus
- 10.9 Pearson Plc
- Exhibit 115: Pearson Plc - Overview
- Exhibit 116: Pearson Plc - Business segments
- Exhibit 117: Pearson Plc - Key offerings
- Exhibit 118: Pearson Plc - Segment focus
- 10.10 Providence Equity Partners LLC
- Exhibit 119: Providence Equity Partners LLC - Overview
- Exhibit 120: Providence Equity Partners LLC - Business segments
- Exhibit 121: Providence Equity Partners LLC - Key offerings
- Exhibit 122: Providence Equity Partners LLC - Segment focus
- 10.11 TAL Education Group
- Exhibit 123: TAL Education Group - Overview
- Exhibit 124: TAL Education Group - Business segments
- Exhibit 125: TAL Education Group - Key offerings
- Exhibit 126: TAL Education Group - Segment focus
- 10.12 Think and Learn Pvt. Ltd.
- Exhibit 127: Think and Learn Pvt. Ltd. - Overview
- Exhibit 128: Think and Learn Pvt. Ltd. - Product / Service
- Exhibit 129: Think and Learn Pvt. Ltd. - Key offerings
11 Appendix
- 11.2 Inclusions and exclusions checklist
- Exhibit 130: Inclusions checklist
- Exhibit 131: Exclusions checklist
- 11.3 Currency conversion rates for US$
- Exhibit 132: Currency conversion rates for US$
- 11.4 Research methodology
- Exhibit 133: Research methodology
- Exhibit 134: Validation techniques employed for market sizing
- Exhibit 135: Information sources
- 11.5 List of abbreviations
- Exhibit 136: List of abbreviations
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