Direct Selling News Features CVSL In July Issue

Jul 09, 2015, 16:51 ET from CVSL Inc.

DALLAS, July 9, 2015 /PRNewswire/ -- Direct Selling News, the publication that covers the worldwide direct selling industry, features CVSL Inc. [NYSE MKT: CVSL] in its July print and online issue, which was just released.

The article, entitled "The Gift of Second Chances Gives Companies a Fresh Start," reports on CVSL's strategy of building a portfolio of companies in the direct-to-consumer sector and the acquisitions it has made thus far. The article includes an interview with CVSL chairman John Rochon, as well as with the founder and CEO of one of CVSL's operating companies, Colleen Walters of Your Inspiration At Home.   

"We're proud of the fact that the most respected publication in this industry chose CVSL for its company focus this month. We believe this indicates that the direct selling industry is taking notice of our success," said Mr. Rochon.

Direct Selling News recently named CVSL #84 on its annual "Global 100" list of the top 100 direct selling companies in the world. That ranking was calculated before CVSL acquired Kleeneze, which also made the Top 100 list on its own. 


CVSL is a growing federation of direct-to-consumer companies. Within CVSL, each company retains its own separate brand identity, sales force and compensation plan. CVSL companies currently include The Longaberger Company, a 42-year old maker of hand-crafted baskets and other home decor items; Your Inspiration At Home, an award-winning maker of hand-crafted spices and other gourmet food items from around the world; Tomboy Tools, a direct seller of tools designed for women as well as home security systems; Agel Enterprises, a global seller of nutritional products in gel form as well as a skin care line, operating in 40 countries; Paperly, which offers a line of custom stationery and other personalized products; My Secret Kitchen, a U.K.-based seller of gourmet food products; Uppercase Living, which offers an extensive line of customizable vinyl expressions for display on walls in the home; and Kleeneze, a UK-based seller of cleaning, health, beauty, home, outdoor and a variety of other products. CVSL also includes Happenings, a lifestyle publication and marketing company.

Cautionary Note Regarding Forward-Looking Statements:

This press release contains forward-looking statements that involve risks and uncertainties. All statements other than statements of historical fact contained in this press release are forward-looking statements. We have attempted to identify forward-looking statements by terminology including "anticipate," "believe," "can," "continue," "could," "estimate," "expect," "intend," "may," "plan," "potential," "predict," "project," "should," or "will" or the negative of these terms or other comparable terminology. Although we do not make forward-looking statements unless we believe we have a reasonable basis for doing so, we cannot guarantee their accuracy. These statements are based upon current beliefs, expectations and assumptions. These statements are subject to a number of risks and uncertainties, as to CVSL's ability to continue its growth, improve the profitability of the companies in its portfolio and the other risks outlined under "Risk Factors" in CVSL's Annual Report on Form 10-K/A for its fiscal year ended December 31, 2014 and those risks discussed in other documents we file with the Securities and Exchange Commission, which may cause our actual results, levels of activity, performance, or achievements expressed or implied by these forward-looking statements to differ materially from expectations. Except as required by law, we undertake no obligation to update or revise publicly any of the forward-looking statements after the date of this press release to conform our statements to actual results or changed expectations.

All of the information contained in the Direct Selling News article regarding CVSL was prepared solely by Direct Selling News.  CVSL cannot, and does not by this press release, imply its endorsement of this information. 

CVSL Investor Relations Contact: LHA, Ed McGregor (

CVSL Media Contact: Russell Mack (