Distribution Services, Inc. Re-Signs New Agreement with The Kroger Company
BOCA RATON, Fla., Nov. 2, 2011 /PRNewswire/ -- Distribution Services, Inc. (DSI) President and CEO, John Swider, announced today that DSI, the country's #1 in-store magazine merchandising and marketing company, has re-signed a new front-end checkout reset agreement with The Kroger Company through December, 2012. DSI has provided full front-end merchandiser reset services to Kroger for 6 years running.
Commenting on the agreement, Swider said, "DSI's retail team is pleased to continue providing installation services for Kroger's front-end checkout fixture initiatives. We are appreciative that Kroger has selected our dedicated and experienced field staff to handle all aspects of these displays, as well as their merchandising, as retailers view the front-end as the most valuable real estate in the store. As a wholly owned subsidiary of American Media, Inc. and the full service provider for Bauer Publications and Rodale, DSI recognizes the importance of checkout space not only for Kroger Corporate but its vendors and ultimately the customer."
Drug/GM Sr. Manager Merchandising Services, Jim Belegrin, stated, "We are very pleased to have re-signed with DSI as our front-end installation partner. Over the past 6 years they have performed very well and we look forward to a successful year in 2012."
About American Media, Inc.
American Media, Inc. owns and operates the leading print and digital celebrity and health and fitness media brands in the United States. AMI's titles include Star, OK!, National Enquirer, Globe, Soap Opera Digest, Soap Opera Weekly, Pixie, Shape, Men's Fitness, Muscle & Fitness, Flex, Muscle & Fitness Hers, Fit Pregnancy and Natural Health. AMI also manages 18 different digital sites including RadarOnline.com, OKmagazine.com, Shape.com, MensFitness.com, MuscleandFitness.com and FitPregnancy.com. AMI's magazines have a combined total circulation of almost 7 million and reach more than 55 million men and women each month. AMI's digital properties reach an average of 10 million unique visitors and 80 million page views monthly.
AMI also operates a Publishing Services business unit which includes Distribution Services, Inc. (DSI), the No. 1 in-store magazine sales and merchandising marketing company in the U.S. and Canada. DSI places and monitors AMI's publications and third-party publications to ensure proper displays in major retail chains and national and regional supermarket chains. DSI also provides marketing, merchandising and information gathering services to third parties including non-magazine clients. Publishing Services also provides print and digital advertising sales and strategic management direction in the following areas: manufacturing, subscription circulation, logistics, event marketing and full back office financial functions. Playboy is one of many publishers who have taken advantage of these additional services.
SOURCE Distribution Services, Inc.
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