DOLE® Stirs Up a New World of Possibilities with Mixations™ One-Of-A-Kind Fruit Fusions
Inventive pairings of smooth fruit sauces and juicy chunks of real fruit perfect for any mealtime or snacking occasion
Aug 18, 2016, 06:00 ET
WESTLAKE VILLAGE, Calif., Aug. 18, 2016 /PRNewswire/ -- Dole Packaged Foods, LLC, a world leader in growing, sourcing, distributing and marketing fruit and healthy snacks, today unveiled its latest, innovative product offering: DOLE® Mixations™. Available nationwide, these one-of-a-kind fruit fusions showcase imaginative combinations of smooth fruit sauces and juicy chunks of real fruit in four delectable flavor pairings: Apple-Strawberry Sauce with dices of apple, Pineapple-Mango Sauce with Pineapple Pieces, Peach-Apple Sauce with Pineapple Pieces and Apple-Raspberry Sauce with dices of apple.
Offering consumers of all ages a unique twist on apple sauce cups and fruit in cups, DOLE Mixations feature non-GMO* fruit, no high fructose corn syrup and no artificial flavors. Plus, they are rich in Vitamin C and naturally gluten free, making them a great addition to any mealtime or snacking occasion for kids and adults alike.
With snacking on the rise, DOLE Mixations are an easy way to incorporate fruit into a snacking routine while satisfying cravings. Recent studies have noted:
- 94% of adults snack at least once a day, with 15% snacking four or more times per day1
- American children and teens consume between 3.8 to 4.1 snacks daily2
- 74% of consumers said fruit satisfies their sweet cravings3
- Calorie content is the main factor adults look for when snacking4
"We are excited to diversify our FRUIT BOWLS® platform with this innovation which offers a perfect combination of smooth fruit sauces and juicy chunks of real fruit," said Brad Bartlett, President, Dole Packaged Foods, North America & Europe. "Consumers are always looking for delicious, convenient ways to enjoy fruit. With four different flavors, DOLE Mixations offer combinations that are ideal for kids and adult lunches, after-school snacks or a quick bite during the workday."
In addition to kicking taste buds into high gear, DOLE Mixations are designed to inspire creativity with whimsical lids that can be customized with drawings or personal messages for kids and loved ones. As parents pack their kids lunches this Fall, they can #MixInImagination with an encouraging message or include a pen for children to express their creativity on the lid before they dive in.
DOLE Mixations are available now at retail stores nationwide for approximately $2.79 for a four pack. To find a store near you visit Dolesunshine.com.
For more information and coupons visit DoleMixations.com. To follow the conversation on social media visit Facebook.com/dolesunshine, Twitter.com/dolesunshine, Instagram.com/dolesunshine, Pinterest.com/dolesunshine and Youtube.com/dolesunshine or use the hashtags #DoleMixations and #MixInImagination.
*No genetically modified (or engineered) ingredients
ABOUT DOLE PACKAGED FOODS
Dole Packaged Foods, LLC is a world leader in growing, sourcing, distributing and marketing fruit and healthy snacks. Dole sells a full-line of packaged ambient fruit, frozen fruit, dried fruit, and juices. The company focuses on four pillars of sustainability in all of its operations: water management, carbon footprint, soil conservation and waste reduction. For more information please visit dolesunshine.com or doleintlcsr.com.
1 Mintel: Snacking Motivations and Attitudes - US - April 2015, Daily Snacking Frequency, January 2015
2 The NPD Group/SnackTrack®, year ending September 2013
3 Mintel: Fruit - US - August 2015 - Attitudes toward Fruit - Figure 25: Additional attitudes toward fruit, June 2015
4 Mintel: Snacking Motivations and Attitudes - US - April 2015 Important Features - Figure 12: Important features when eating a snack, January 2015
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SOURCE Dole Packaged Foods, LLC