NEW YORK, September 29, 2017 /PRNewswire/ --
In recent years, the emergence of social networks, smartphones and tablets introduced new categories to the global gaming market or known as mobile and social games. According to a report by Statista in 2016, the video game market in the United States was valued at 17.68 billion U.S. dollars. The report indicates that the perception of consumers towards video games has changed, as video games can no longer be considered an only as a child's play. Data shows that video gaming is becoming more popular among seniors in the United States. Fun and mental agility are among the main reasons given older gamers when asked why they play. Versus Systems, Inc. (OTC: VRSSF), Amazon.com, Inc. (NASDAQ: AMZN), Activision Blizzard, Inc. (NASDAQ: ATVI), Walt Disney Co. (NYSE: DIS), Electronic Arts Inc. (NASDAQ: EA)
As for the global Games Market, data from a research report published by Newzoo shows that 2.2 billion gamers across the globe are expected to generate $108.9 billion in game revenues in 2017. This will be an increase of $7.8 billion, or 7.8% from last year. Digital game revenues will account for $94.4 billion or 87% of the global market. "Mobile is the most lucrative segment, with smartphone and tablet gaming growing 19% year over year to $46.1 billion, claiming 42% of the market. In 2020, mobile gaming will represent just more than half of the total games market. The PC and console game markets will generate $29.4 billion and $33.5 billion in 2017, respectively," according to Newzoo.
Versus Systems, Inc. (OTCQB: VRSSF) is also listed on the Canadian Stock Exchange under the ticker symbol 'VS'. Earlier today the company announced breaking news that, "VERSUS SYSTEMS ADDS AMAZON EXECUTIVE AND VETERAN TECHNOLOGY STRATEGIST KEYVAN PEYMANI TO ADVISORY BOARD, Keyvan Peymani, Head of Startup Marketing for Amazon Web Services has been added to the Versus Systems advisory board. Mr. Peymani has worked at Netflix, Warner Bros., Disney, and Amazon, and he will advise the board on the Company's technology path and their business development strategies.
"Keyvan is one of the world's experts in technology and media strategy. He has believed in Versus from the beginning and he has tremendous knowledge and contacts throughout the entertainment industry. We are lucky to have him on the team." said Matthew Pierce, Versus Systems CEO.
Mr. Peymani is the Head of Startup Marketing for Amazon Web Services - a multi-billion dollar line of business for Amazon. He is also a venture partner and advisor at Touchdown Ventures, in Los Angeles, where he is also a guest lecturer on media and technology at the University of Southern California.
Versus Systems, Inc. has developed a proprietary in-game prizing and promotions engine that allows publishers and developers of interactive media to offer prizes inside interactive media including mobile, console, and PC games. To learn more about Versus, see the website at www.versussystems.com, or watch their most recent video on YouTube."
Amazon.com, Inc. (NASDAQ: AMZN) revealed some facts about Amazon Game Studios in Seattle on April 19th. One specifically, Crucible is a third-person shooter where players battle to become the last survivor on a lush, alien world, making and breaking alliances along the way. "It has been obvious that Amazon is serious about making cutting-edge, innovative experiences for players around the world. Twitch, AWS, and Lumberyard are just the tip of the iceberg in terms of the tools we have as creators at Amazon, and I can't wait to share our vision with players," Craig Sullivan, creative director at Amazon Game Studios said.
Activision Blizzard, Inc. (NASDAQ: ATVI) on August 3rd, announced better-than-expected second-quarter 2017 results. One of Activision Blizzard's most popular games, Overwatch released last year on May 24th. Bobby Kotick, Chief Executive Officer of Activision Blizzard, said, "This quarter we announced the first team owners in the Overwatch League, the first major global, city-based professional esports league. With hundreds of hours of broadcast content ahead of us, as well as significant sponsorship and media opportunities, the Overwatch League will provide new ways for us to highlight and support the passion of esports fans and the skill of some of the world's top Overwatch players."
Walt Disney Co. (NYSE: DIS) previously signed an exclusive deal for rights to Star Wars games with Electronic Arts Inc. Earlier on June 11th, Electronic Arts announced the release of Star Wars Battlefront 2 this fall. Microtransactions have proven more profitable than expansion packs. Last year, microtransactions grossed $2.2 billion while expansion packs grossed $1.4 billion according to SuperData Research. "Microtransactions are now the most profitable part of many publishers' businesses," Jefferies analyst Tim O'Shea said.
Electronic Arts Inc. (NASDAQ: EA) is a global leader in digital interactive entertainment. The Company develops and delivers games, content and online services for Internet-connected consoles, mobile devices and personal computers. Recently, the company launched EA SPORTS NHL 18, delivering an authentic, fun and fast-paced hockey experience where the ice is a playground. Featuring new Creative Attack controls, an all-new Defensive Skill Stick, Creative A.I. and a brand-new 3-on-3 gameplay experience, NHL 18 captures the skill and creativity displayed by today's young superstars. With the introduction of the NHL THREES mode, NHL 18now offers over-the-top 3-on-3 hockey action complete with unique arenas and new commentary. The arcade-inspired mode features faster gameplay, bigger hits and high-scoring action that can be experienced through both couch co-op and fully competitive online team play.
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