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Donations Via Mobile Phone See Massive Growth, Single Touch Now Powers a New Way to Donate to Charities


News provided by

Single Touch Systems, Inc.

Jan 14, 2010, 07:12 ET

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SAN DIEGO, Jan. 14 /PRNewswire-FirstCall/ -- Following the disaster in Haiti, mobile donation programs are seeing a dramatic increase in usage. Donations via text message continue to be popular and now donations via voice calls to Mobile Dialing Codes (MDCs) are seeing tremendous growth due to their ease of use and convenience. Single Touch Systems (OTC Bulletin Board: SITO) provides the platform for mobile giving via Charity Call™, where AT&T subscribers dial #505 and select a charity or cause of their choice and simply make a one-time donation of $25.  Callers can select the cause 'International Humanitarian Relief' to make a donation.  

"Single Touch creates programs that make charitable giving via the mobile phone as easy as making a phone call. Single Touch is thankful that we're able to help the families by using our MDC technology to make it easier to donate, just dial #505 to help now," said Anthony Macaluso, CEO of Single Touch Systems. Single Touch has won industry awards and recognition for its innovation and programs across a variety of industries.

About Single Touch

Single Touch Systems, Inc. (SITO) provides wireless operators, consumer brands, and retailers with innovative mobile commerce delivery solutions. Single Touch enables consumers to engage their mobile phones as proxy wallets or brand/retail environments by simply dialing a short branded phone number, or Mobile Dialing Code (MDC). Single Touch System's MDC platform is customizable to the needs of brands and retailers, creates whatever reporting is required, and facilitates operator direct billing for all services. Mobile Dialing Codes, Mobile Coupon Platform, Listen Live Now, Mobile Microphone and other programs make Single Touch Systems a leading mobile commerce company to link wireless with on-line and brick and mortar business, leveraging the paradigm shift in how people use their mobile devices. In doing so, Single Touch Systems drives revenue for operators, retailers and brands, and streamlines purchasing options for the end user. For more information please visit www.singletouch.net.

SOURCE Single Touch Systems, Inc.

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