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Dongfeng Cheers at the FIFA World Cup
  • USA - English


News provided by

Dongfeng

Jul 09, 2010, 10:30 ET

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BEIJING, July 9 /PRNewswire-Asia/ -- Having successfully completed its journey in Eurasia, Dongfeng's "Explore the World" motorcade, on July 6, arrived in "the Mother City" of South Africa - Cape Town, where the motorcade members watched a semifinal game of the World Cup and cheered for their respective favorite teams.

(Photo: http://photos.prnewswire.com/prnh/20100709/CNF001 )

(Photo: http://www.newscom.com/cgi-bin/prnh/20100709/CNF001 )

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On July 10, Mr. Li Chunrong, the vice president of Dongfeng Passenger Vehicle Company, led the motorcade of Dongfeng S30 and H30 vehicles on a drive from Cape Town's landmark - Table Mountain - to the Cape of Good Hope, demonstrating the excellent quality of Chinese vehicles and attracting attention from the South African and local overseas Chinese.

Dongfeng has sponsored the expedition to "Explore the World" with S30 and H30 aiming to demonstrate the excellent quality of Chinese vehicles to the world, to publicize the brand culture of Dongfeng - "Leisure for Advancing and Quality for Life", as well as to improve the brand awareness and reputation of Dongfeng vehicles.

Before reaching South Africa, the Dongfeng S30 and H30 completed a journey of 15,773km, passing through 31 cities in 12 countries during over 50 days. They have created a repair-less legend in a 15,000km intercontinental expedition. Starting from Shanghai on May 15, Dongfeng's expedition to "Explore the World" traveled through China, Kazakhstan, Russia, Belarus, Poland, Germany, Czech Republic, Austria, Italy, Switzerland, France and Spain; and its route covered Shanghai, Suzhou, Wuxi, Changzhou, Nanjing, Hefei, Nanyang, Xi'an, Lanzhou, Jiayuguan, Hami, Urumqi, Horgos, Alma-Ata, Karaganda, Qostanay, Yekaterinburg, Kazan, Moscow, Minsk, Warsaw, Berlin, Prague, Vienna, Venice, Milan, Turin, Berne, Paris, Bordeaux and Barcelona. In Barcelona, the expedition ended its journey in Eurasia and then drove straight to Africa.

During Dongfeng's expedition to "Explore the World", everyday has been full of splendid stories. Along its path, the passion and dreams of the Chinese vehicles are impressed upon the visited cities. Having conquered the challenges of extreme temperatures and high-altitude driving all over the world, Dongfeng is about to compose a challenging heroic epic for Chinese vehicles.

For further information regarding Dongfeng Passenger Vehicle, please contact:

PR Communication Office, Brand PR Branch, Marketing Department of Dongfeng Passenger Vehicle Company:

    Hu Rong
    Tel:   +86-10-027-8428-4065 (Office)
           +86-134-7680-0356 (Mobile)
    Email: [email protected]

    Niu Genshang
    Tel:   +86-10-027-8428-4277 (Office)
           +86-138-8610-3061 (Mobile)
    Email: [email protected]

    News Center: http://www.dfpv.com.cn

Address: No. 1969 Dongfeng Ave., Wuhan Economic and Technological Development Zone 430058

SOURCE Dongfeng

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