Dorel Juvenile Group Leads ABC Kids Expo in Safety Innovation

Oct 11, 2010, 06:00 ET from Dorel Juvenile Group, Inc.

LAS VEGAS, Oct. 11 /PRNewswire/ -- Dorel Juvenile Group, Inc., a division of Dorel Industries (TSX: DII.B, DII.A), and the nation's largest juvenile products manufacturer, today announces a preview of its 2011 product line at the ABC Kids Expo (October 10-13, 2010) in Las Vegas, NV.  A bassinet that automatically soothes a baby to sleep, a video monitor that doubles as a picture frame, and a dental set made especially for infants are just some of the industry-leading innovations to be unveiled at the Expo.  

Spanning multiple categories, the new 2011 line combines style, safety, and cutting-edge technology to provide practical solutions for today's parents.  Highlights include:  

Travel

Safety 1st Clic It!: Developed with versatility in mind, the Clic It! is a universal frame that fits most infant car seats to become a stroller.  Available in six bold colors, the Clic It! combines style, convenience and safety for a chic travel option.  

Safety 1st Rumi™ Air and Essential™ Air Harnessed Booster Seats: The next generation in car seat safety, the Rumi™ Air and Essential™ Air feature a new state-of-the-art energy management design which uses an internal truss system to absorb forces in the event of a motor vehicle accident.  Rumi™ Air and Essential™ Air also feature Air Protect® Side Impact Technology - a breakthrough system that shields a child's head and immediately reduces side impact forces through the precise release of air.

Safety 1st AeroLite Travel System: A lightweight, stylish solution for travel, the AeroLite Travel System is designed to grow with children from birth up to 50 pounds.  The AeroLite Stroller is compatible with the onBoard™ 35 Air Infant Car Seat, making it the first travel system available with revolutionary Air Protect® Side Impact Technology.  

Furniture

Safety 1st Nod-A-Way® Bassinet:  This bassinet combines the ultimate in style, convenience, and technology to effectively soothe children to sleep.  The Nod-A-Way® features Smart Soother™ technology, allowing a child's sounds to activate soothing songs and vibration.  Also, Peek-A-Boo mesh sides allow parents to see their baby without disturbing sleep.  

Safety 1st Satellite™ Play Yard: The Satellite™ combines a hamper and bassinet in a stylish play yard that aligns with the design of today's modern homes.  Secure Tech™ technology ensures the play yard is secure, as it provides visible cues when the latch is in the lock or unlock position.  The Satellite Play Yard is easily transportable with "Stop or Go" wheels - allowing parents to maneuver the product with a simple lift.  

Child Care

Safety 1st Sink Snuggler Baby Bather: Designed especially for the kitchen sink, the Sink Snuggler keeps children protected without sacrificing comfort or safety.  The Sink Snuggler hangs flat to dry, folds easily for convenient storage, and features a compact design for travel.  

Safety 1st Posh Pod: This highchair's sleek, brightly colored design features a cutting-edge cushioned material that is comfortable for baby and easy to maintain for parents. Made of foam, the Posh Pod is hypoallergenic, odor- and UV-resistant, easy-to-clean and waterproof.  

Infant Health

Safety 1st Infant Pediatric Dental Set: Designed by a pediatric dentist, the Pediatric Dental Set is the first of its kind made especially for infants.  Its unique, non-bristled toothbrush head gently hugs teeth and gums to clean all sides of teeth simultaneously - making it three times more effective than bristled toothbrushes.  The Pediatric Dental Set has two modes of use - a fingertip mode for infants and a toothbrush mode for babies six months or older.

Home Safety

Safety 1st Spectrum Monitor: Perfect for tech-savvy parents, the Spectrum color video monitor features a 7 inch color rotating LCD screen with 256 MB of storage.  To extend use, the Spectrum monitor can be used as a photo frame, storing over 2,000 pictures and a calendar.  

"At Dorel, we pride ourselves on consistently bringing industry-leading innovation to the juvenile products market," said Dave Taylor, President and CEO of Dorel Juvenile Group.  "We're very excited to showcase our 2011 line, as we've delivered on combining safety, convenience and style in all of our new product offerings."

For more information on Dorel Juvenile Group, visit booth #3611 at the ABC Kids Expo in Las Vegas, NV or go to www.djgusa.com.  

About Dorel Industries

Dorel Industries Inc. (TSX: DII.B, DII.A) is a world class juvenile products and bicycle company.  Established in 1962, Dorel creates style and excitement in equal measure to safety, quality and value. The Company's lifestyle leadership position is pronounced in both its Juvenile and Bicycle categories with an array of trend-setting products.  Dorel's powerfully branded products include Safety 1st, Quinny, Cosco, Maxi-Cosi and Bebe Confort in Juvenile, as well as Cannondale, Schwinn, GT, Mongoose, Iron Horse and SUGOI in Recreational/Leisure.  Dorel's Home Furnishings segment markets a wide assortment of furniture products, both domestically produced and imported.   Dorel is a US$2 billion company with 4500 employees, facilities in nineteen countries, and sales worldwide. 

SOURCE Dorel Juvenile Group, Inc.



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