DraftKings and WSOP Ink Sponsorship Deal
DraftKings to be the Exclusive Fantasy Sports Sponsor for the 2014 WSOP
May 28, 2014, 11:23 ET
BOSTON, May 28, 2014 /PRNewswire/ -- DraftKings, Inc., the award-winning daily fantasy sports provider, is pleased to announce a deal with the preeminent World Series of Poker. Commencing on May 27, DraftKings will be the official, and exclusive fantasy sports sponsor of the 2014 World Series of Poker. Featuring daily fantasy sports play and same-day settlement, DraftKings makes playing fantasy sports simpler and faster for both seasoned and casual players. The World Series of Poker (WSOP) is the longest-running, richest and largest gaming event in the world, with over $1.8B in prize payouts to date.
The deal between the WSOP and DraftKings marries the largest real poker tournament in the world with the destination of the largest daily fantasy sports contests. In addition to featured branding and placement at 2014-15 WSOP events, DraftKings.com will offer exclusive, WSOP branded fantasy sports satellites that award the winners with free entries into the $10,000,000 first prize WSOP No-Limit Hold'em Main Event. Each prize carries a value of $12K and covers the winners' $10K entry and travel to Las Vegas.
"We have long understood the crossover potential between poker and fantasy sports, so this sponsorship makes perfect sense for DraftKings, the WSOP, and the gaming community overall," said Anthony Pitts, head of Marketing for DraftKings. "People are looking for more ways to play, and now we can offer just that with affordable satellites into the WSOP Main Event."
"There is no doubt the demographics of our customers line up perfectly with those of DraftKings," said WSOP Executive Director Ty Stewart. "This is the first deal we have made in the fantasy sports space, and we look forward to introducing our avid male audience to the DraftKings brand and product."
To enter a DraftKings WSOP Main Event Satellite today, please visit us here: www.draftkings.com/wsop
Launched in April 2012, Boston-based DraftKings is the online gaming destination where players engage in daily fantasy sports competitions across fantasy football, baseball, golf, basketball, hockey, and college football/basketball. DraftKings offers free and pay contests every day that pay cash prizes. All games feature a salary cap format, and new contests are offered every day with instantaneous payouts. For more information, visit us at www.draftkings.com; like us at www.facebook.com/draftkings and follow us at www.twitter.com/draftkings.
About the World Series of Poker:
The World Series of Poker (WSOP) is the largest, richest and most prestigious gaming event in the world awarding millions of dollars in prize money and the prestigious gold bracelet, globally recognized as the sport's top prize. Featuring a comprehensive slate of tournaments in every major poker variation, the WSOP is poker's longest running tournament in the world, dating back to 1970. In 2013, the event attracted 79,471 entrants from 107 different countries to the Rio All-Suite Hotel and Casino in Las Vegas and awarded over $197 million in prize money. To learn more about the World Series of Poker, visit WSOP.com.
Logo - http://photos.prnewswire.com/prnh/20140528/91760
Logo - http://photos.prnewswire.com/prnh/20140528/91734
SOURCE DraftKings, Inc.
Share this article