BOULDER, Colo., Jan. 5 /PRNewswire/ -- DrillSpot.com's December revenue reached $1,205,468, a 49% increase from the same time period the previous year. December closed out a banner year for the company which, at $10,754,617, broke the $10 million benchmark in yearly sales for the first time ever. Revenue earned by the company in 2009 was up 39% over 2008.
DrillSpot.com, which specializes in hardware and home improvement supplies, credits its ever-increasing sales numbers to a strong conversion rate; conversions were up 63% in December 2009 compared to the same month a year earlier.
The company's implementation of marketing strategies mixed with its great customer service and fast, often free, shipping have created a recipe for success. Add in DrillSpot.com's on-going refinements to its site navigation and the result is a loyal customer base. In fact, the site's return customer rate rose from 6.7% in 2008 to 10% in 2009.
CEO Paul Lin expects the company to continue to grow in the coming year. "DrillSpot is working hard to bring another 200,000 to 250,000 products into the internet marketplace that have traditionally only been available by catalog," said Lin.
With over 360,000 products, DrillSpot.com sells a wide variety of home improvement and industrial supplies. Products range from Fluke meters to Broan fans, and include well-respected brands like White Rodgers, Starrett tools, Extech meters, Milwaukee tools and Honeywell thermostats.