CHICAGO, May 28, 2013 /PRNewswire/ -- Dutch Farms responds to customer demands and latest food trends with introduction of the new Dutch Farms Deli Reserve cheese line.
Dutch Farms, a Midwest dairy company, celebrates its 25th anniversary and announces the launch of its new Deli Reserve cheese. This line extension consists of two sets of items: Shingle packs sold in the "Grab and Go" deli case and Bulk Cheese sold behind the deli counter. The new Deli Reserve line of cheese provides shoppers with authentic "Delicatessen-styled" cheeses for restaurant-quality sandwiches made at home.
This line specifically addresses consumer demand for exciting make-at-home meal choices. Shoppers have increasingly sophisticated tastes and food knowledge. The advent of prime time food programming and the proliferation of celebrity chefs is playing out in today's grocery aisles. Dutch Farms new Deli Reserve addresses this shift in consumer taste.
Deli Reserve shingle packs are sold in 8 oz. "Grab n' go" durable, re-closable deli packages. The cheese, made in Wisconsin, aged, premium, and all-natural, is the finest quality cheese Dutch Farms has brought to market. Shoppers have the choice between several Delicatessen-styled flavors (Gouda, Provolone, Baby Swiss, NY X-Sharp, Deluxe American, and Muenster).
Deli Reserve bulk cheese (loaves and horns) is sold behind the deli counter and sliced to order. The cheese, made in Wisconsin, is all natural with NO preservatives, and is available in a variety of flavors (Reserve Muenster, Brick, Colby, Pepper Jack, Mild Cheddar, Mozzarella, and Provolone). It is priced competitively and is made from a winning "World Cheese Maker's Competition" recipe.
About Dutch Farms Deli Reserve
Loyal Dutch Farms shoppers who usually look for Dutch Farms cheese in the dairy department should now look for our new reserve line in the deli. If you don't find Dutch Farms Deli Reserve cheeses next to your favorite premium deli meats, please ask the deli manager at your favorite grocer.
Dutch Farms Deli Reserve will be supported by a dedicated marketing plan including sampling programs, in-store shelf talkers and clings, social media as well as rich media.
Please look for additional Deli Reserve items to be added to this exciting line in the near future!
SOURCE Dutch Farms