Dylan's Candy Bar, The Iconic Candy Emporium, Will Open Its First West Coast Store In Los Angeles This Summer

- The Most Anticipated Sugar Rush Is Coming To The West Coast -

May 16, 2012, 10:00 ET from Dylan's Candy Bar

NEW YORK, May 16, 2012 /PRNewswire/ -- Dylan's Candy Bar is pleased to announce it will open its first West Coast location in Los Angeles, California this summer. The opening of Dylan's Candy Bar Los Angeles will be the next sweet step for the iconic candy brand. Located at the Original Farmers Market on the corner of Third and Fairfax, Dylan's Candy Bar will add a trendsetting new flavor to this historic Los Angeles landmark.

(Photo: http://photos.prnewswire.com/prnh/20120516/NY08024 )

"We opened our first store 10 years ago in NYC fulfilling a childhood dream of mine to create the largest, most magical candy store," said Dylan Lauren, Founder and CEO of Dylan's Candy Bar. "Today, our stores have attracted so many fans of all ages and nationalities - it has truly been beyond my sweetest dreams. Now I'm thrilled to bring my love of color, design and the joy of candy from coast to coast!"

Landmark Location and Innovative Store Design
With the Los Angeles back drop of creativity, imagination and unique local flair, the Original Farmers Market is the premier location for the much anticipated West Coast store. The innovative design of the 2,500 square foot boutique will infuse candy into every detail including candy topiaries to greet you at the store's entrance, larger than life peppermint columns and candy button tables transporting customers to a modern day Candy Land.

Signature Sweets
Since the opening of the New York City Flagship in 2001, Dylan's Candy Bar continues to be a pioneer in the candy industry. Dylan Lauren's passion for candy, art and design redefined the words "candy store." Since then, millions of visitors have experienced the ultimate sugar rush. Now, the West Coast can enjoy this same experience with over 7,000 candies to choose from including novelty, nostalgic, holiday themed and international treats.  Visitors can satisfy their sweet tooth with mouth-watering cotton candy, freshly popped popcorn and savory treats dipped in warm, melted chocolate from the signature chocolate fountain. West Coast candy lovers will be able to experience the sweet life with chic candy-inspired apparel, jewelry, stationery and spa products.

VIP Service
Dylan's Candy Bar's signature products are renowned for not only being delectable, but also for making eye-popping, beautiful gifts. Visitors can schedule an appointment with a Dylan's Candy Bar Personal Shopper for a customized shopping experience. The team specializes in creating one-of-a-kind gift baskets sure to meet any gifting need. The West Coast location will also have an expert Celebrations Team equipped to sweeten any occasion by bringing the whimsical store experience to your home or venue.

Hollywood Hotspot
As the launching pad for new candy inventions and one-of-a-kind items, Dylan's Candy Bar captivates candy-loving customers and A-list stars ranging from Oprah and First Lady Michelle Obama to Tom Cruise, Katie Holmes and Tori Spelling. Just like the stores in New York City, East Hampton and Houston, this new addition will merge the worlds of fashion, art, pop culture and candy to please even the most sophisticated shopper.

About Dylan's Candy Bar
Dylan's Candy Bar was founded in 2001 by Dylan Lauren with a mission to awaken the creative spirit and inner child in everyone. Renown for merging the worlds of art, fashion and pop culture with candy, Dylan's Candy Bar is a pioneer in changing the way we see candy. As the largest state-of-the-art sweets emporium and candy lifestyle brand, Dylan's Candy Bar is not your average "candy store."  The modern day candy land is home to over 7,000 candies from around the world, making it the most popular destination for the ultimate sugar rush experience.

Dylan's Candy Bar stores are currently located in New York City, East Hampton, Houston and coming soon to Los Angeles, Miami as well as several wholesale venues around the country. Dylan's Candy Bar plans to continue expanding to major cosmopolitan cities in the U.S. and worldwide. For more information please visit www.DylansCandyBar.com or www.facebook.com/DylansCandy.

About Dylan Lauren
Dylan Lauren, known to many as the "Candy Queen," is the founder and CEO of Dylan's Candy Bar. Her stores in New York City, East Hampton, Houston and now Los Angeles are the most original candy emporiums on the planet featuring unique candy from around the world and decades past. Dylan has been credited with changing the face of the candy industry and the way people view candy. As the daughter of legendary fashion icon Ralph Lauren and author Ricky Lauren, Dylan was immersed at an early age in design, art and fashion. After graduating from Duke University with a major in Art History, she traveled the globe in search of the world's most exciting confectionery creations. By 2001, she realized her childhood dream by opening her first candy store inspired by "Willy Wonka & The Chocolate Factory." Dylan Lauren and her "candy-centric" tips for living the sweet life are often featured in press across the country. She shares entertaining, decorating and gift-giving ideas for every holiday and special occasion with her chic and colorful signature style.


SOURCE Dylan's Candy Bar