E-Commerce Video Leader Cinsay Continues Enforcement of Patents with Filing of another Lawsuit

Lawsuit Charges New Antics LLC with infringing on interactive video technology

Nov 01, 2013, 07:20 ET from Cinsay

AUSTIN, Texas, Nov. 1, 2013 /PRNewswire/ -- Cinsay Inc., a Texas-based leader in e-commerce video technology, has filed a patent infringement lawsuit against New Antics LLC in the United States District Court for the Northern District of Texas. This suit continues a string of previously filed lawsuits filed against Liveclicker Inc., Joyus Inc., and Brightcove Inc.

The suit, Cinsay Inc. v. New Antics LLC, Case No. 3:13-cv-04188-P, was filed on October 16, 2013 and alleges infringement of U.S. Patent Nos. 8,533,753 and 8,549,555 for interactive Internet-based video applications.

In the lawsuit filed by Dallas-based law firm Munck Wilson Mandala, Cinsay accuses New Antics of infringing on Cinsay's patented innovations surrounding e-commerce videos – sometimes referred to as "shoppable videos." Since its founding, Cinsay has continuously developed novel technology, propelling itself from a small start-up to a company with more than 120 employees today.

"Cinsay has devoted a substantial amount of resources in developing and protecting its technological breakthroughs," says Cinsay CEO Christian Briggs. "This lawsuit is intended to protect these hard-earned technological breakthroughs from unauthorized use by New Antics."

About Cinsay:

Austin-based Cinsay has created a next-generation e-commerce, viewer interactive, video-based platform for any size business. Cinsay's technology enables anyone to sell products, display printable coupons, capture donations, and generate leads all inside its patented Smart Store™ technology.

Forbes named Cinsay one of "America's Most Promising Companies" while eTail Conferences named Cinsay a "Rising Star" in innovation for 2012. Cinsay's eCommerce video-based platform can be used for any individual or business. For more information please visit http://www.cinsay.com.

One or more of the following patents may protect Cinsay's software, systems, and/or services. See http://www.cinsay.com/patents. U.S. Patent Nos. 8,312,486, 8,533,753 and 8,549,555 for interactive Internet-based video applications.

About Munck Wilson Mandala

Munck Wilson Mandala is a Dallas-based, technology-focused law firm with an emphasis on patent, trade secret and other intellectual property disputes. The firm offers full-service counsel in the areas of intellectual property litigation, complex commercial litigation, intellectual property portfolio development, corporate transactions and securities, and employment law. Munck Wilson Mandala represents clients from start-ups to Fortune 50 companies. Learn more about the firm at http://www.munckwilson.com.

Contact: David Burrows, 972-616-6400, pr@cinsay.com