LOS ANGELES, April 17, 2014 /PRNewswire-USNewswire/ -- Californians for Population Stabilization (CAPS) launched TV ads today across California leading up to Tuesday's Earth Day celebration. The ads are running in Los Angeles, San Diego and San Francisco on multiple TV networks in each market and will continue through April 22nd, Earth Day.
The TV ads feature a child asking the audience: "If Californians are having fewer children, why are there so many cars?"; "If Californians are having fewer children, why isn't there enough water?" The child concludes, "If Californians are having fewer children, where are all the people coming from?"
Between 2000 and 2010, California's population grew by 3,390,000 and the state is expected to add another 13 million people by 2050 based on current population projections from the California Department of Finance. However, native born Californians are having fewer children than in the past. Based on U.S. Census Bureau and California Department of Public Health data, the state's population growth is being driven by mass immigration and births to immigrants. During the 2000 to 2010 period, 2,580,000 immigrated to California and 2,474,300 births were to immigrants.
The link between population growth and environmental degradation has been made in countless scientific studies. More people means more cars, trucks and buses on our roads and more air pollution. More parking lots and high rise condominiums mean less green spaces. More chemicals, trash and runoff cascading down super sewers into our streams, lakes and oceans means more damage to California's biodiversity hot spots; and more people means more pressure on declining water supplies.
"Part of the solution to reversing California's environmental decline, while not politically correct or convenient, is certainly simple," commented Jo Wideman, Executive Director of Californians for Population Stabilization. "If we slow mass immigration, we can slow population growth and save some California for tomorrow."
To view the TV commercial and learn more about CAPS visit www.CAPSweb.org.
SOURCE Californians for Population Stabilization