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ECS Incorporates SRS Sound on Entire Lineup of Notebook PCs

SRS Sound Provides Rich Multimedia Experience on PCs in Any Listening Environment


News provided by

SRS Labs, Inc.

Mar 30, 2010, 08:00 ET

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SANTA ANA, Calif., March 30 /PRNewswire-FirstCall/ -- SRS Labs (Nasdaq: SRSL), the industry leader in surround sound, audio, and voice technologies, announced today that it has formed a long-term strategic partnership with Elitegroup Computer Systems (ECS), a global consumer electronic manufacturer, which will incorporate the SRS Sound™ suite, comprising of advanced audio solutions tailored to provide a robust multimedia experience, within its entire line up of notebook PCs over the next three years.

(Logo:  http://www.newscom.com/cgi-bin/prnh/20070322/LATH036LOGO)

"SRS is very excited about the opportunity to work with an innovative, marketing-driven company like ECS, and we're proud that they have selected to roll out our SRS Sound suite throughout their entire line of notebook PCs," said Allen H. Gharapetian, Vice President of Marketing for SRS Labs. "Today's users rely on their PCs to provide a multimedia experience that's comparable to that of their TVs; with SRS Sound, the PC multimedia experience is brought to life by creating an amazingly natural and truly memorable audio experience."

SRS Sound provides ECS notebooks with the ability to deliver immersive surround sound, deeper bass and clearer dialog. It further enhances users' experience through added high-frequency definition and an overall broadening of the sound stage in any listening environment, ensuring that ECS notebook users enjoy a notably richer, more engaging entertainment experience across any speaker configuration – laptop speakers, desktop speakers or headphones. To reproduce the pristine audio, SRS Sound dynamically optimizes subtle nuances and rich sounds buried in the original music and video content.

"As a leading edge computer technology company, we believe that it is absolutely necessary to incorporate top of the line technologies in all of our products," said Albert Chen, General Manager of Mobile Product Business Unit for ECS. "Having SRS Sound custom-tuned specifically for the entire line of ECS notebook PCs provides the best possible sound performance and the kind of multimedia experience our customers demand."

ECS's line of notebooks featuring SRS Sound are available throughout China, India, South America and the APAC regions, reaffirming SRS' position as the global de facto standard for consumer audio solutions across a wide range of consumer electronics, including PCs.

About SRS Labs, Inc.

Founded in 1993, SRS Labs is the industry leader in audio signal processing for consumer electronics. Beginning with the audio technologies originally developed at Hughes Aircraft, SRS Labs holds over 150 worldwide patents and is recognized by the industry as the foremost authority in research and application of audio post processing technologies based on the human auditory principles. Through partnerships with leading global CE companies, semiconductor manufacturers and software partners, SRS is recognized as the de facto standard in audio enhancement, surround sound, volume leveling and voice processing technologies. SRS solutions have been included in over one billion electronic products sold worldwide including flat panel HDTVs, STBs, mobile phones, portable media devices, PCs and automotive entertainment. SRS Labs supports its partners around the globe with a network of offices in regions including the U.S., China, Europe, Japan, Korea and Taiwan. For more information, visit www.srslabs.com. Visit SRS Labs' blog at soundingoff.srslabs.com, on Facebook at www.facebook.com/srslabs or on Twitter at http://www.twitter.com/srslabs.

About ECS

The Elitegroup Computer Systems (ECS) has been a pioneer in designing and manufacturing computer motherboards since 1987. Today, ECS also designs and manufactures desktop PCs, notebooks, servers, motherboards, video cards, wireless solutions and handheld devices for global market. ECS also has ISO 9001, ISO 14001 and QC080000 certified manufacturing facilities in China. For more information, please visit ECS at www.ecs.com.tw.

Except for historical information contained in this release, statements in this release, including those by Mr. Gharapetian, may constitute forward-looking statements regarding our assumptions, projections, expectations, targets, intentions or beliefs about future events that are based on management's belief, as well as assumptions made by, and information currently available to, management.  While the Company believes that its expectations are based upon reasonable assumptions, there can be no assurances that the Company's goals and strategy will be realized. Numerous factors, including risks and uncertainties, may affect the Company's actual results and may cause results to differ materially from those expressed in forward-looking statements made by or on behalf of the Company. Some of these factors include the acceptance of new SRS Labs' products and technologies, the impact of competitive products and pricing, the timely development and release of technologies by the Company, general business and economic conditions, especially in Asia, and other factors detailed in the Company's Form 10-K and other periodic reports filed with the SEC.  SRS Labs specifically disclaims any obligation to update or revise any forward-looking statement whether as a result of new information, future developments or otherwise.

SRS Labs, Inc. Contact:

Investor Relations Contact:

Michael Bingham, PR Manager

Matt Glover, Liolios Group, Inc.

949-442-5582

949-574-3860

[email protected]

[email protected]

Twitter: @SRSLabs


SOURCE SRS Labs, Inc.

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