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Educational Insights® Rallies Young Girls To "Love Science" With New Music Video Inspired By Fans Of Its Popular "Nancy B's Science Club®" S.T.E.M. Toys


News provided by

Educational Insights

Sep 06, 2017, 10:15 ET

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GARDENA, Calif., Sept. 6, 2017 /PRNewswire/ -- From the recent release of the Oscar-nominated motion picture, Hidden Figures, to the emergence of Amy Poehler's Smart Girls, pop culture is rallying to inspire girls to become passionate about science. Educational toy manufacturer, Educational Insights®, remains on the leading edge of this movement debuting a catchy new music video celebrating five years of empowering young girls to embrace their passion for science through its Nancy B's Science Club line of S.T.E.M. toys. The new "We Love Science" music video is a tribute to the countless young girls who have reached out to Nancy B and Educational Insights since the line was introduced, and celebrates their stories of inspiration and love for science.

To all of the smart, cool, curious, science-loving girls out there...this one's for YOU!
To all of the smart, cool, curious, science-loving girls out there...this one's for YOU!

Inspire young girls to embrace and explore their passion for science by liking and sharing Educational Insights' new "We Love Science" music video on Facebook!

"The Nancy B's Science Club line was inspired by one of our own team member's childhood desire to have a microscope that she could proudly display in her bedroom," said Lisa Guili, General Manager of Educational Insights. "We looked around and found that even many years later, there still wasn't a line of truly relatable science tools for girls that also provided them with a robust assortment of exploration and discovery possibilities."

That team member was teacher and scientist, Nancy Balter, who recognized the opportunity to leverage the toy industry to empower girls to love science. She worked with Educational Insights to develop and release products for girls ages 8-12, including the best-selling MoonScope™, AquaScope™, chemistry sets, and more. The products include colorful activity journals packed with activities, experiments and discovery inspiration.

"It's been rewarding to hear from girls around the world who report that this line has been instrumental in growing their love of science," said Balter, who holds a biology degree from Yale University. "I'm thrilled to know that my own childhood dreams are now influencing and inspiring futures for young girls—many of whom might one day end up in science-related fields."

Educational Insights hopes the music video will not only encourage young girls to pursue their passion for science, but also show them that smart is the new cool. To join the movement and empower girls to love science, like and share the video on social media!

SOURCE Educational Insights

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