Introduces My Projects

Jun 04, 2013, 15:04 ET from

NEW YORK, June 4, 2013 /PRNewswire/ -- Today, a leading online European auto parts retailer, announced My Projects, a new and innovative way to build and share user-created auto part kits. My Projects allows users to assemble their own kits and share them on as purchasable items.

"The auto parts we sell individually are often not bought individually," says Matt Moran, CEO at "Customers buy varying combinations of parts to complete different jobs. eEuroparts already sells hundreds of kits, but we realized that the auto community collectively knows more about what they need than we do."

A customer can search for parts and choose to click the "Add to Project" link under the "Add to Cart" button. Customers can add as many parts as necessary to each Project and there is no limit to the amount of Projects a customer can create.

"Whenever cars are discussed the conversation inevitably turns to the projects people are working on," Moran continues. "Someone will have a suspension issue and someone else has experience with the same issue and offers advice. We want to bring that face to face interaction to the web, and in doing so enhance everyone's experience with With My Projects you can access the world-wide expertise of the entire Saab, Volvo, and BMW auto parts communities on"  Once a project is created and shared, other customers can add the Project directly to their cart as a complete kit, rather than assemble all the pieces individually in the cart itself.

To promote the launch of My Projects eEuroparts is offering a $25 eEuroparts gift certificate for every Project created with a description and photos (see official terms for details). Each customer-created Project will be entered to win a $250 eEuroparts gift card, awarded to the best BMW, Saab, and Volvo parts Project as voted on by customers and staff.

Full press release available here:

About® delivers the most extensive yet easy to navigate European automotive catalog in the industry. We carry specialty OEM, aftermarket, original, and genuine European auto parts from over 300 manufacturers, including Bosch, CRP, Febi, Mann, NuGeon, and more.®'s direct relationships with manufacturers allows us to buy and sell parts at lower prices than our competition. Since our founding in 2000,® has always owned, stocked, and shipped everything we sell to offer unmatched customer service and satisfaction.