Elektrobit and the Future of Automotive Navigation Systems

Jan 30, 2012, 09:49 ET from EB

DEARBORN, Mich., Jan. 30, 2012 /PRNewswire/ --


EB (Elektrobit) will discuss "Driving Technology Forward: Navigation, Added Value for Driver Assistance Systems" at the Automotive Megatrends USA 2012 conference in the Detroit area. The three-day program brings together leading industry speakers to discuss future passenger-car safety, in-car connectivity and electrification technologies. 




Dr. Rainer Holve, vice president and general manager of automotive software for Elektrobit Automotive Inc., based in suburban Detroit.




4:45 p.m., Tuesday, January 31, 2012




The Henry


Fairlane Plaza, 300 Town Center Drive


Dearborn, MI 48126




EB, a leading developer of cutting-edge embedded technology solutions for the automotive and wireless industries, is developing next-generation navigation systems with a variety of new driver-assistance features. 




Dr. Holve will discuss the company's latest advancements in advanced traffic technologies, "smart" navigation and driver-assistance systems.




Navigation systems today are intended to bring drivers to their destinations as smoothly and safely as possible. But this is just the beginning. Additional details about the driving environment and suggested routes can provide car owners with "valuable" new information as well.




New safety functions to avoid accidents also are being developed. Nearly one-fourth of all traffic accidents involving personal injury are due to inappropriate speed, improper street use or passing maneuvers. Many crashes could be avoided if drivers were warned of tight curves or had lane-change information.

EB, Elektrobit Corporation
EB develops advanced technology and transforms it into enriching end-user experiences. EB specializes in demanding embedded software and hardware solutions for the automotive industry and wireless technologies. The company's net sales for the year 2010 totaled EUR 161.8 million. Elektrobit Corporation is listed on NASDAQ OMX Helsinki. www.Elektrobit.com

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