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Empresa chinesa Wuliangye envia saudações de boas-vindas ao Ano Novo Lunar Chinês na Times Square de Nova York
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News provided by

Wuliangye Yibin Co., Ltd.

Jan 23, 2020, 10:33 ET

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NOVA YORK, 23 de janeiro de 2020 /PRNewswire/ -- Principal produtora de bebidas alcoólicas da China, a Wuliangye Yibin Co., Ltd. enviou suas saudações ao povo chinês em todo o mundo por meio da "China Screen" na Times Square de Nova York por ocasião da chegada do Ano Novo Lunar Chinês, que cai no dia 25 de janeiro deste ano.

O clássico destilado baijiu da Wuliangye teve uma presença espetacular na tela, sobre o pano de fundo de fogos de artifício em tons brilhantes de vermelho e dourado.

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A Wuliangye aparece na "China Screen" na Times Square de Nova York antes da chegada do Ano Novo Lunar Chinês, que cai no dia 25 de janeiro de 2020. (PRNewsfoto/Wuliangye Yibin Co., Ltd.)
A Wuliangye aparece na "China Screen" na Times Square de Nova York antes da chegada do Ano Novo Lunar Chinês, que cai no dia 25 de janeiro de 2020. (PRNewsfoto/Wuliangye Yibin Co., Ltd.)

A Times Square, famosa por reunir gente de todas as partes do mundo, tem um tráfego diário de 500 mil pessoas.

Wang Yuan, estudante da cidade de Pequim, expressou entusiasmo depois de ver as saudações de Ano Novo da Wuliangye, comparando a sensação à de encontrar um velho amigo em um país estrangeiro.

Liu Yao, natural de Jinan, capital da província de Shandong, no leste da China, afirmou que a Wuliangye sempre fez parte da sua memória dos sabores do Ano Novo.

Jim, morador de Nova York, disse que o Ano Novo pareceu reunir todos os chineses. Ele também ficou curioso sobre o destilado chinês baijiu, e esperava poder prová-lo em breve.

O ano de 2020 é o Ano do Rato para o povo chinês. Pelo zodíaco chinês, o rato representa o início de um novo ciclo. Ao enviar saudações de Ano Novo, a Wuliangye também buscou divulgar ao mundo sua cultura de harmonia e o charme do destilado chinês baijiu.

Em suas saudações, a Wuliangye também revelou sua identidade como parceiro oficial do Pavilhão da China na Dubai World Expo 2020.

Nas palavras da própria empresa, a Wuliangye desempenhará um papel indispensável nos eventos do Pavilhão da China. Juntamente com outras marcas do país, divulgará ao mundo os esforços da China na promoção do desenvolvimento global, na construção de uma comunidade de futuro compartilhado para a humanidade e na criação de uma bela aldeia global.

Nos últimos anos, a Wuliangye tem participado frequentemente de importantes eventos globais nos setores político, econômico e cultural, tornando-se um meio crucial pelo qual amigos estrangeiros passam a entender a cultura tradicional chinesa, especialmente a cultura do baijiu.

A empresa disse que vai continuar promovendo o conceito de harmonia e beleza compartilhada, defendendo o desenvolvimento de uma comunidade de bebidas alcoólicas com um futuro compartilhado e promovendo o desenvolvimento comum e o intercâmbio amigável em todo o mundo.

Foto - https://mma.prnewswire.com/media/1081165/Wuliangye_Times_Square.jpg

FONTE Wuliangye Yibin Co., Ltd.

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