EQ Energy Signs Distribution Agreement with Nasdaq-Listed Distribution Company Giving EQ Labs Access to 24,000 Convenience Stores

Agreement Expected to Drive Revenue Growth Significantly for EQ Energy Drink

Oct 20, 2010, 08:00 ET from EQ Labs, Inc.

LAS VEGAS, Oct. 20 /PRNewswire/ -- EQ Labs, Inc. (Pink Sheets: EQLB) announced today that it signed a distribution agreement with a Nasdaq-listed distribution company which will give EQ Labs access to 24,000 convenience stores. Founded over 100 years ago, the distribution company is one of the largest and most respected marketers of fresh and broad-line supply solutions to the convenience retail industry. The distribution company currently distributes to some of the most recognizable companies in the world including ExxonMobile, Chevron, Shell, Kroger, 7-Eleven and many others.

The purpose of the agreement is to extend distribution and sales of EQ Energy Drink products into international territories and retail stores by leveraging the distribution network. To further expand the EQ brand, EQ Labs' EQ Energy Drink has received the designation of recommended item within the company's quarterly catalogue.

Maurice Owens, Chief Executive Officer of EQ Labs commented, "The energy drink market is a billion dollar vertical. The distribution agreement validates the blockbuster product potential of EQ Energy drink."

Owens added, "We are excited to sign this agreement with a top distributor which will place EQ in front of customers throughout the United States and beyond. This is just another top-tier distribution partnership which we believe will grow the company's distribution, sales and brand recognition."

About EQ Labs, Inc. EQ Labs is engaged in the development, marketing and sale of EQ ("The Smart Energy Drink"). EQ is an effervescent tablet that can be dissolved in any beverage to provide instant energy. Consisting of a blend of essential vitamins, Gingko Biloba, and less caffeine than a cup of coffee. EQ is currently sold at Best Buy, select 7-Eleven and Walgreens stores, Terrible Hearst, and other leading retailers. For more information about EQ, visit: http://www.drinkeq.com/.

The EQ Labs, Inc. logo is available at http://www.globenewswire.com/newsroom/prs/?pkgid=7430

Forward-Looking Statements: This press release contains forward-looking statements that reflect the Company's current expectation regarding future events. Actual events could differ materially and substantially from those projected herein and depend on a number of factors. Certain statements in this release, and other written or oral statements made by EQ Labs, Inc. are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. You should not place undue reliance on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond the Company's control and which could, and likely will, materially affect actual results, levels of activity, performance, or achievements. The Company assumes no obligation to publicly update or revise these forward-looking statements for any reason, or to update the reasons actual results could differ materially from those anticipated in these forward-looking statements, even if new information becomes available in the future.

SOURCE EQ Labs, Inc.



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