LOS ANGELES, Jan. 13, 2015 /PRNewswire/ -- EQtainment announced today the launch of Q's Race to the Top Board Game and supporting products promoting emotional intelligence – available exclusively at Target stores nationwide. Teaching the ability to recognize, interpret and respond to emotions in oneself and others, these emotional intelligence (EQ) games and toys are the first of their kind in this category, fostering social and communication skills essential to leadership and success in life.
The five EQtainment products are based on the character 'Q' – a genius monkey with a high IQ who has a lot to learn when it comes to emotional intelligence. Q will take kids on an imaginative adventure through play, storytelling and questions, creating an inspirational and fun learning environment to identify and understand emotions and practice essential life skills such as self awareness, impulse control, manners, empathy and intuition.
"Just like every parent, I have experienced the inevitable public meltdown and less than desirable behavior with all of my children," said Sofia Dickens, founder and CEO of EQtainment. "As a result, I spent years researching and developing ways to spend fun, quality time with them while also practicing good manners and other life skills that support emotionally grounded and successful adulthood. Our exclusive partnership with Target will provide a nation wide platform to share these helpful tools with parents and kids everywhere."
The EQtainment product line includes:
Q's Race to the Top Board Game: This interactive game for ages 3+ includes 150 Question and Action cards - a fun way to practice manners and social skills. Players race their game pieces to the top of Q's tree house after participating in YOU CARDS (asking kids questions about themselves, promoting feeling identification and starting great conversations), Q CARDS (allowing kids to advise the monkey Q on social scenarios) and DO CARDS (consisting of fun actions that improve balance and coordination, the foundation for learning mental and emotional self control).
Q's Race to the Top On-The-Go Pack: Because sometimes life doesn't include time to sit down and play, this to-go pack offers 90 question and action cards in a convenient carrying case. Perfect for road trips or waiting for dinner at a restaurant!
Q Time Buddy: This loveable, plush Q becomes a furry friend that helps develop focus, attention and emotions. The perfect cuddle-buddy for the quiet time your little one needs to slow down breath and control thoughts.
Q's Wild Ride - Read-Along Storybook & CD: A great way for kids to practice their reading and listening skills as Q's adventures unfold on the pages before them in the car, classroom or home.
Q's Coloring Book: Kids will help Q navigate important social scenarios through visual identification as they color in his wild adventures.
"Over the years, I've interviewed some of the most influential people of our time, and they were not all Mensa club members or geniuses," said TV Host Larry King. "But they've had something in common, what I've called the IT factor - or what some studies show as emotional intelligence or EQ. EQtainment offers a way to teach kids this IT factor at a young age - putting them on the right path for life success."
EQtainment products will retail from $4.99-$24.99 and are exclusively available now at all Target retail locations.
For more information and to receive tips and tools to help practice manners and minimize meltdowns, please visit , join us on Facebook http://www.facebook.com/eqtainment or follow us @EQtainment
EQtainment, LLC is an educational media company for kids pioneering emotional intelligence ("EQ") through fun and interactive consumer products. Founded by Sofia Dickens, a Harvard educated television personality specializing in educational media, EQtainment was created from her own needs of teaching her children the vital behavior and social skills that would profoundly effect their future. EQtainment's collective group of board games, toys, books, mobile apps and videos are focused on improving kids social skills and behavior for school readiness and life success.