ERISTOFF™ Vodka Launches In United States With New York City Wolf Invasion
Packs of Sexy She-Wolves Infiltrate NYC's Meatpacking District Amid Fashion Week Party Prowlers
NEW YORK, Feb. 18, 2011 /PRNewswire/ --
WHAT: |
A pack of taxis converged on the intersection of 9th Avenue and West 13th Street in NYC's Meatpacking District filled with "wolves" howling to the moon last night to celebrate the US launch of ERISTOFF – Bacardi U.S.A. Inc.'s newest vodka from the Land of the Wolf. Hundreds of spectators gathered on the streets to catch the scene, which erupted in a full scale dance-off to songs including "She Wolf" and "Hungry Like the Wolf." One of Europe's most popular spirit brands, ERISTOFF is now available throughout the United States. The NYC festivities took place near midnight in anticipation of today's full moon. |
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WHO: |
Bacardi U.S.A. Inc. and ERISTOFF Vodka |
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WHEN: |
Thursday, February 17, 2011 |
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Approaching Midnight |
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WHERE: |
Meatpacking District, New York City |
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9th Avenue at West 13th Street |
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MORE: |
Images, b-roll package and video are available here: http://www.newsinfusion.com/events/eristoffvodka |
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About ERISTOFF® Vodka
Made from 100 percent pure grain, ERISTOFF® is triple distilled and charcoal filtered using the original recipe created in 1806 by noble Prince Eristoff of present day Georgia. Its iconic logo of the wolf howling at a crescent moon has become of symbol of the brand's Georgian heritage and quality. ERISTOFF® is available in three varieties: ERISTOFF® Original (80 proof), ERISTOFF® Red (40 proof) named for its bright red color and sweet taste of sloe berries, and ERISTOFF Black (40 proof) named for its dark, bold color and taste of wild berries. ERISTOFF is available in a full range of sizes: 1.75 liter (SRP $23.99), 1.0 liter (SRP $16.99), 750 ml (SRP $13.99), 350 ml (SRP $9.99), 200 ml (SRP $5.99) and 50 ml (SRP $1.49). www.ERISTOFF.com.
SOURCE ERISTOFF(TM) Vodka
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