ETC Hotels Announces an Exclusive Partnership with Jaguar Cars

Shutters on the Beach and Hotel Casa del Mar Take Delivery of the All-New 2011 Jaguar XJ for the Exclusive Use of Guests

Aug 16, 2010, 15:00 ET from ETC Hotels and Jaguar

SANTA MONICA, Calif., Aug. 16 /PRNewswire/ -- Edward Thomas Hotels announces an exclusive partnership with Jaguar to be the first hotel group in the U.S. to offer the all-new 2011 Jaguar XJ for the exclusive use of its guests.  The cars will be available to guests of Hotel Casa del Mar and sister property Shutters on the Beach, both in Santa Monica, for complimentary chauffeured rides within the beachside community.

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"The XJ is a truly eye-catching luxury car.  Its stylish yet sporty design gets immediate attention," said Managing Director Klaus Mennekes. "The XJ is a blend of unique styling and intuitive technology that delivers a remarkable driving experience. Our guests appreciate fine cars and I am certain they will enjoy being driven in this exceptional automobile."

The all-new Jaguar XJ (ETC Hotels have chosen the XJL model for extended legroom and comfort for its guests) is a contemporary luxury sedan combining stunning design and intuitive technology.  The beautiful interior and exterior design of the car is matched by the most technically advanced engine Jaguar has ever created, offering a rich and exhilarating driving experience.

"It was a natural fit for Jaguar to partner with Edward Thomas Collection Hotels," said Sharon Corrigan, Vice President of Marketing, Jaguar North America. "The Santa Monica beach area is a perfect backdrop to showcase the contemporary luxury and exquisite performance of the all-new XJ."

The on-going partnership with Jaguar will allow guests the opportunity to travel from the hotels to destinations within Santa Monica on a first-come, first-served basis with compliments of the hotels.  ETC hotel drivers will be thoroughly trained on all of the features of the all-new XJ by Jaguar product specialists.

About Shutters on the Beach

Independently owned and operated by the Beverly Hills-based Edward Thomas Hotels, Shutters on the Beach is a member of The Leading Hotels of the World located on the beach of Santa Monica Bay. The property is known for its inspiring interiors, expansive panoramic views of the Pacific Ocean and California Coastline, comfortably elegant and intimate atmosphere, and dedication to guest services. For more information call (310) 458-0030; toll-free at (800) 334-9000; or log onto www.shuttersonthebeach.com.

About Hotel Casa del Mar

A member of The Leading Hotels of the World, Hotel Casa del Mar was originally built in 1926 as the grandest of the opulent beach club hotels and the premier playground for Hollywood 'A-listers.' Hotel Casa del Mar re-emerged in October 1999, following a $50 million restoration by Edward Thomas Hotels, as the prime location to "live well again."  True to its indulgent past, Hotel Casa del Mar remains one of the most well-appointed addresses on the West Coast, with luxurious decor evoking the grandeur and elegance of a European coastal experience. For reservations or more information, guests of Hotel Casa del Mar can call (310) 581-5533 or (800) 898-6999, or visit www.hotelcasadelmar.com.

About Jaguar

From its beginning as a manufacturer of motorcycle sidecars in 1922, Jaguar Cars has grown to become one of the world's premier manufacturers of luxury sedans and sports cars and with that, one of the most recognized commercial brands. The company's vision is simple: To produce beautiful fast cars that are desired the world over. The company operates two manufacturing plants in the United Kingdom and is fully engaged in environmental programs, community work and brand awareness exercises such as motorsports.

SOURCE ETC Hotels and Jaguar



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