NEW YORK, March 22, 2016 /PRNewswire/ -- The management of energy efficiency is witnessing a fundamental shift away from investment in products and systems, towards investment in outcomes, managed services, and guaranteed energy savings. The European energy savings and performance contracting market is still young and shows great potential with strong growth projected throughout the forecast period. Different regions are in different stages of development as a result of various country-specific legal and political frameworks, incentive programs, and the availability of project financing.
-The European energy savings contract and performance contracting market is still young and has high potential. Different regions are in different stages of development due to country-specific legal and political frameworks, incentive programmes, and the availability of project financing.
-Germany is the largest and most mature market in Europe. The Netherlands and Norway markets are underdeveloped, as lower energy costs result in less favourable ROI. Moreover, in many countries, building owners have different ways of improving energy efficiency, e.g., by implementing energy efficiency measures in-house without outsourcing.
-The public sector has been the most popular target for energy savings service providers due to the impact of EU directives on energy savings for public buildings, which makes the market more competitive. As winning projects in the public sector is likely to be harder in future, companies are focusing on longterm prospects for new, untapped areas of the private sector.
-In most countries, performance contracting is growing faster than energy savings. Energy performance contracting is most popular in the public sector due to the lack of finance in public institutions and the contract length. They represent less financial risk, while their energy consumption is more stable and, therefore, easier to predict.
-There are over market participants from various backgrounds. With increased awareness of the business opportunities in performance contracting, new entrants from utility, engineering consultancy, and construction are trying to gain a foothold. Also, facility management (FM) companies continue to move into the space, offering energy efficiency services as an extension of their FM contracts. Their expertise in building management and their large customer base are advantages.
-Further developments in technologies supporting Web-based real-time measurement and verification, and integration with other smart technologies are expected to create further opportunities for building technology equipment manufacturers and emerging technology and service firms.
-Is the market growing, how long will it continue to grow, and at what rate?
-Are the existing competitors structured correctly to meet customer needs?
-Is this an industry or a market? Will these companies/products/services continue to exist, or will other companies acquire them? Will the products/services become features in other markets?
-How will the structure of the market change with time? What will be the role of technology, and is the market ripe for acquisitions?
-Are the products/services offered meeting customer needs or is additional development needed?
-Are the vendors in the space ready to go it alone, or do they need partnerships to take their businesses to the next level?
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