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European Premiere: Swantegy Integrates the Business World with the Meetings & Events World

A True Integrated Strategic Approach


News provided by

Swantegy

Jun 21, 2011, 07:40 ET

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BRUSSELS, June 21, 2011 /PRNewswire/ -- For the first time in Europe, Swantegy has fully integrated the business world with the meetings & events sector. Over the last 15 months, the Brussels-based company has developed, in cooperation with its corporate clients, a proprietary methodology and has built a leading multi-disciplinary, multilingual and multicultural team of professionals.

Says Georges Yana, who joined Swantegy as its CEO two years ago, "We have been working on developing this proprietary methodology since I joined. It integrates my international business expertise with the team's global meetings industry background. This unique strategic approach will provide companies with a real increase in their business performance through the meetings and events they create linked to their specific business objectives."

This proprietary methodology also uses the international backgrounds of the Swantegy team to help understand cultural differences when delivering a strategic way to increase business performance.

"Meetings mean business and we are very proud of the increased business performance achieved to date for our corporate clients by our methodology and our Team. We want to build on these successes and introduce it to serve more clients in Europe," continued Yana.

To support all the above, Swantegy is today, Tuesday, June 21st, 2011, launching a new corporate website http://www.swantegy.com  

About Swantegy

Swantegy designs meetings that increase business performances. Founded in 1996, the Brussels-based and independent company runs projects for Europe Top 50 corporate clients in more than 50 countries worldwide. The company is led by Georges Yana, CEO, and Eric Rozenberg, CMP, CMM, President.

Georges Yana has enjoyed a very successful international career with corporations like Deloitte, Morgan Guaranty Trust, and JC Penney, before launching his own consultancy firm, helping corporations grow before selling it. Prior to joining Swantegy, he was President of a listed company employing 1,000 people in 7 countries. Georges has developed a comprehensive understanding of what keeps CEOs and Senior Executives up at night and what it takes to transform board decisions into customers' experiences at every touch point.

Eric Rozenberg, CMP, CMM, has more than 15 years in the Meetings & Events Industry and volunteer work as President, 1991-1992, of AIESEC in Belgium and Chairman, 2010-2011, of MPI's International Board of Directors. Eric has built an outstanding global network of trusted clients and partners.

For additional information, please contact:

Georges Yana
[email protected]
+32-475-270.777

Eric Rozenberg
[email protected]
+32-497-559.911

SOURCE Swantegy

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