Evolving Cyber Security Protection Services Mega-Market Growth Fueled By Brands' Increasing Vulnerability

CORAL SPRINGS, Florida, August 9, 2016 /PRNewswire/ --

Cyber security products and services continues to be one of the more intriguing developing industries across the globe as more companies are allocating dollars towards protecting their image and assets online.  The quickly maturing Cyber Security Sector forecasted to top $200 Billion within 5 Years as Leading Brands rush to spend capital on digital and online protection services.

Appiphany Technologies (OTC: APHD), an IP Risk Control Company that provides private enterprise with total, integrated brand protection solutions to prevent revenue loss from counterfeiting, product diversion and gray market activities, is pleased to announce to its shareholders that a major luxury goods manufacturer with annual revenues of over $550 Million dollars USD, has agreed to the 30-day proof of concept trial for the Watchdog online brand protection program.

Read the full Appiphany Technologies (APHD) Press Release at:  http://financialnewsmedia.com/profiles/aphd.html

Appiphany CEO Rob Sargent stated "Due to the sensitive nature of the program we are undertaking with this new client, we are not at this time at liberty to disclose the brand name. However we can state the company is a leader and innovator in luxury leather goods and has been for over 60 years with global reach into over 80 countries. Once again, it is clear the apparel and fashion companies see the Watchdog platform as a very important step in protecting brand integrity. "Test programs like these are the essential first step in signing new companies onto our platform and so far a very high percentage of companies that have become new clients once they see how valuable this really is.  As with our other annual clients, we fully expect an annual contract after a successful 30-day trial."

In other Cyber Security recent developments:  RSA, The Security Division of EMC Corporation (NYSE: EMC), recently unveiled the RSA NetWitness Suite, an advanced threat detection and response solution that helps security teams detect and understand the full scope of a compromise like never before. Adding new threat intelligence, behavioral, and automated analytics capabilities to one of the industry's most advanced security analytics solution, the RSA NetWitness Suite is engineered to provide a deep level of insight that security teams need to contain and ultimately eradicate threats and limit consequential business impacts.

Intel Security of Intel Corporation (NASDAQ: INTC) last month announced the expansion of its extensive partner ecosystem through the Intel Security Innovation Alliance, welcoming 24 new partners and broadening its portfolio of tightly integrated security solutions. The Intel Security Innovation Alliance leads the way with its innovative open architecture, and more than 150 partners around the world, across 12 global markets.  McAfee Data Exchange Layer, a key technology powering the Intel Security platform, creates an underlying communication fabric connecting multivendor security products. The open, yet secure, framework empowers customer security tools to work more efficiently and effectively to simplify the Threat Defense Lifecycle. More than 20 of the Intel Security Innovation Alliance partners have completed or are currently in the process of integrating their products into McAfee Data Exchange Layer. Integration with McAfee Data Exchange Layer provides a unique opportunity for customers and partners to build custom and unique designs, developing innovative solutions.

Addressing the exponential growth in web-based malware, phishing and social engineering attacks, Check Point Software Technologies Ltd. (NASDAQ: CHKP) recently announced SandBlast Agent for Browsers with Zero Phishing technology. As the newest member of its industry-leading SandBlast family of solutions, SandBlast Agent for Browsers is designed to protect users from these evolving threats by seamlessly incorporating key components of the security model into the browser. It provides real-time protection, all while reducing the resources required to prevent today's most advanced attacks.

FireEye, Inc. (NASDAQ: FEYE), the leader at stopping today's advanced cyber attacks, announced financial results for the second quarter ended June 30, 2016.  "Our second quarter results showed fundamental strength in several areas -- sales of our next generation endpoint offering increased more than 65 percent from a year ago, renewal billings were strong, we added more than 300 new customers, and we closed 40 transactions above $1 million," said Kevin Mandia, FireEye chief executive officer. "Although total billings and revenue were below our expectations, efforts to optimize our cost structure resulted in a sequential decline in our costs and loss per share exceeded our expectations."  Read the full report at http://finance.yahoo.com/news/fireeye-reports-second-quarter-2016-200100506.html

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