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Exploring "Chinese Style" Development Under Present Transformations

2012 Berlitz Global Leadership Summit convened in Shanghai, the financial and business center of China


News provided by

Berlitz China

Oct 25, 2012, 09:33 ET

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SHANGHAI, Oct. 25, 2012 /PRNewswire/ -- The 2012 Global Leadership Summit was held at the Radisson Hotel, Shanghai, and was hosted by world-famous cross-culture education organization, Berlitz. The theme of this forum was "Global Leadership Insights Within The Current Chinese Context", and aimed to explore global leadership under current changes and sustainable business growth modes in China.

(Photo: http://photos.prnewswire.com/prnh/20121025/CN98090 )

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300 business leaders from multinational organizations, such as Oversea-Chinese Banking Corp ("OCBC"), Fosun Group, Roland Berger Strategy Consultants, Manpower, RTKL and so on, and famous scholars from institutions such as American Thunder Bird Business School and Nordic International Management Institute engaged in in-depth discussion at this summit via key-note speeches, round-table meetings and parallel workshops. Topics such as "global leadership and Chinese Driving Force", "Sustainable Development Models for Global Business Organizations under New Economic Contexts", "The Inclusiveness of Organizations and Innovation Management" and "Diverse Team Management in Digital Times" were highlighted.

With the national strategy of "go out" being launched in the twelfth Five Year Plan (2011-2015) period, organizations in China are required to further improve global leadership and cross-cultural management capabilities, strengthen innovative management abilities under new international market rules, and build sustainable international competence.

In the present economic context, the exploration and expansion of emerging markets such as China are valued by global corporations. Thus, how to realize the inclusive management of global teams, and establishing suitable and effective styles of leadership in accordance with local cultures becomes the core subject of business management.

Mr Yupeng Zhou, former Municipal Standing Committee and Deputy Mayor of Shanghai, and Mr. Weicheng Wang, the vice-director of Shanghai Foreign Investment Development Board and Shanghai Overseas Investment Development Board, were invited to this forum and expressed their opinions on the status quo and prospective development directions on the globalization of Chinese organizations. Meanwhile, Mr. John Cunliffe, deputy Head of Inward Investment for China at the British Consulate General in Shanghai and Dr. Iris Duchetsmann, participated in the discussion on the investment circumstances and environment in China, providing a font of valuable information for participants.

Mr. Jie Ding from Roland Berger Strategy Consultants offered his professional comments on the international development of Chinese enterprises. During his speech, he pointed out that "the globalization of Chinese organizations has demonstrated a rapid growing trend, so does the proportion of Non-state-owned companies. Merging and acquisition has been chosen as the main globalization strategy by Chinese enterprises. However, globalization is not fully developed in this country, for instance in terms of the lagging in CSR (corporate social responsibility) and local talent cultivation as compared with developed countries. Globalization does not only involve assets and markets, but also represents the soft power and organizational image of businesses."

"The true meaning of globalization should be summarized as: creating new values through cross-culture diversity and promoting sustainable organizational competence. In such continued flattening of virtualized digital times, the management and work efficiency are far worse than before," commented Professor Nancy Jenster, who emphasized management's predicament in today's virtual environment.

"The improvement of management efficiency depends on intercommunication between human beings, rather than technology," noted TMC expert of Berlitz, Ms. Ila Granhi, who led a discussion on how to improve management efficiency via applying cross-cultural teams.

As a world-leading education organization, founded in 1878, Berlitz has developed an international assessment system, Cultural Orientations Indicator ("COI"), which is an online testing tool for statistically validated appraisal of participants' cultural preferences, devised based on business environments. Statistics have shown that more than 15,000 customers have used this program worldwide by now. The TMC cross-culture management and global leadership training courses provides deep analysis and understanding on six tiers of culture, with an aim to master the cultural differences of different tiers affecting work contexts and eliminating cultural conflicts.

Elites across various sectors were also invited to this forum, including finance, architecture, medicine, real estate and others. They also joined in the discussion on their management experience amid the globalization process. Overall, this summit has not only elevated the depth of research and discussion on globalization topics, but also effectively analyzed the key points of business management and their operability, and initiated a new era for the cooperation of cross-country organizations.

For further information, please contact:

Bob Hu
Marketing Manager, Berlitz Corporation
Tel: +86-21-6334-6262 x107
Email: [email protected]

SOURCE Berlitz China

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