Extreme Protection Requires Extreme Color

EcoBlu Products Patent Pending Wood Treatment will Ship in Red Colorant in 2011

Dec 22, 2010, 09:00 ET from EcoBlu Products, Inc.

VISTA, Calif., Dec. 22, 2010 /PRNewswire/ -- EcoBlu Products, Inc., (OTC Bulletin Board: ECOB) announced today that the company has made a conscience decision to change the color of the WoodSurfaceFilm™ treatment to a red hue colorant.  The development of the company's proprietary treatment incorporating the AF21 Fire Inhibitor as a standard component is now providing low cost ultimate wood protection.  Red as an extreme color represents extreme protection offered by the company's wood treatment for Fire, Mold, Wood Rot and Termites.

The company is currently building inventory of red lumber ensuring our abilities to support the market demands. All new orders starting January 2011 will ship in the red color. The company is extremely pleased to be able to supply our customers with the added value of Fire Protection at similar costs of our prior treatment for just Mold, Rot and Termite protection. The company will now ship exclusively our own proprietary formulation moving forward in 2011. One of the company's goals is to assist the fire departments across America to recognize red framing lumber allowing them to log these structures as built with Class "A" Fire Inhibitors.

"I have positioned the company in the right place in 2011 with the new Cal Green codes and the new fire codes going into effect next year and being enforced by the Building Departments," said Steve Conboy, President and CEO of EcoBlu Products. "The new Cal Green code is to defend against moisture related problems with mold on Lumber and new fire codes are mandating fire sprinklers in all new home construction," added Conboy.

About EcoBlu Products, Inc.

EcoBlu Products, Inc. is a manufacturer of proprietary wood products treated with an eco-friendly proprietary chemistry that protects against fire, mold/mycotoxins, fungus, rot-decay, wood ingesting insects and termites with EcoBlu's WoodSurfaceFilm™ and FRC™ technology (Fire Retardant Coating).  EcoBlu products utilizing patent pending technology is the ultimate in wood protection, preservation, and fire safety to building components constructed of wood; from joists, beams and paneling, to floors and ceilings.

Safe Harbor statement under the Private Securities Litigation Reform Act of 1995: The statements in this release relating to completion of the acquisition and the positive direction are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Some or all of the results anticipated by these forward-looking statements may not occur.  Factors that could cause or contribute to such differences include, but are not limited to, contractual difficulties which may arise, the failure to obtain necessary approvals, the future market price of EcoBlu Products, Inc. common stock and the ability to obtain the necessary financing.

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