TAMPA, Fla., Sept. 21, 2011 /PRNewswire/ -- From a poll on Mashable with nearly 75-percent saying they "hate" the Facebook news feed changes to a "Lots of 'Dislikes' for Facebook News Feed" headline, the reaction to the newest changes to the social networking site has been fast and fierce.
"Social media is at a crossroads and today's Facebook news feed changes underscore that point,' says Natasha Dedis, UNTHINK social media founder and CEO. "We have no control and they remind us of it every day."
UNTHINK (www.unthink.com) has since received widespread media attention, including a review today by The Chris Voss Show and a write-up in AllThingsD.com, a leading tech blog owned by Dow Jones, earlier this week.
Now, just weeks before UNTHINK opens to the public, another Facebook redesign — and this one is major.
"Are we going to continue building on Facebook's dictatorial domain? Are we going to continue building our virtual houses on lots we don't own? Or will we burst Facebook's bubble and regain our autonomy, ownership and freedom?" asks Dedis.
UNTHINK highlighted the problem by poking fun at Facebook's frequent redesigns in a video released earlier this month.
Endless Facebook redesigns
Media headlines like "Is UNTHINK the Un-Facebook" and "Should Facebook Fear UNTHINK?", have portrayed the brewing battle between Facebook and UNTHINK as a David versus Goliath fight.
"Until now people didn't have a choice. That's exactly why we created UNTHINK, to give people a real alternative, a choice. It is up to you. If you think Facebook is invincible, unthink it. YOU gave Facebook its power and YOU can take it away," says Dedis.
SOURCE UNTHINK Corporation