CHARLOTTE, N.C., Feb. 1, 2018 /PRNewswire/ -- For teens like Tatiana Aguilar, a high school senior in Charlotte, N.C., the Salvation Army Boys & Girls Club of Greater Charlotte has become a second home for the past five years. From tackling homework with tutors to practicing layups on the basketball court, Boys & Girls Clubs across the country provide a safe, positive and engaging environment after school. To keep programs like this active, Family Dollar Stores, Inc. and Coca-Cola are teaming up on the "Make Every Sip Count" campaign, which will raise up to $1 million to Boys & Girls Clubs of America in 2018.
"I'm very proud to spend my time after school in a safe and productive environment that has impacted and enriched many lives, including mine," said Aguilar. "I am so thankful to have the support of companies like Coca-Cola and Family Dollar to help me develop into a healthy, intelligent, confident and creative woman."
When shoppers purchase participating Coca-Cola products such as Coke Zero Sugar, Sprite, Fanta and Powerade at their local Family Dollar stores, 15 percent of purchases, up to $1 million, will be donated to Boys & Girls Clubs of America. The Clubs count on local communities to fund programming for more than four million young people annually through Club memberships and outreach. Over the past four years, Family Dollar has partnered with customers, vendors and associates to raise more than $1 million for the national nonprofit, and this year they are excited to partner with Coca-Cola to maximize support of the bright futures of a young person like Tatiana.
"Family Dollar is proud to support Boys & Girls Clubs of America through the 'Make Every Sip Count' program," said Matt Martin, Vice President of Marketing and Customer Engagement for Family Dollar. "Programs like this enable us to positively impact our communities and to help America's children reach their full potential in a safe and supportive environment."
"Over the past 70 years, Coca-Cola has committed itself to supporting the Boys & Girls Clubs of America as one of the most important youth-serving organizations in the world," said Mark Rahiya, Chief Retail Sales Officer for Coca-Cola North America. "This year, we are proud to launch the 'Make Every Sip Count' campaign with Family Dollar to enable young people in need to achieve great futures as productive, caring and responsible citizens."
To learn more about the "Make Every Sip Count" campaign and to find a Family Dollar near you, visit Coke.com/MakeEverySipCount.
About Boys & Girls Clubs of America
For more than 150 years, Boys & Girls Clubs of America (BGCA.org) has enabled young people most in need to achieve great futures as productive, caring, responsible citizens. Today, 4,300 Clubs serve 4 million young people through Club membership and community outreach. Clubs are located in cities, towns, public housing and on Native lands throughout the country, and serve military families in BGCA-affiliated Youth Centers on U.S. military installations worldwide. They provide a safe place, caring adult mentors, fun and friendship, and high-impact youth development programs on a daily basis during critical non-school hours. Club programs promote academic success, good character and citizenship, and healthy lifestyles. In a Harris Survey of alumni, 54 percent said the Club saved their lives. National headquarters are located in Atlanta. Learn more at on Facebook and Twitter.
About Family Dollar
For more than 55 years, Family Dollar has been providing value and convenience to customers in easy-to-shop neighborhood locations. Family Dollar's mix of name brands, and quality, private brand merchandise appeals to shoppers in more than 8,000 stores in rural and urban settings across 46 states. Helping families save on the items they need with everyday low prices creates a strong bond with customers who refer to their neighborhood store as "my Family Dollar." Family Dollar, headquartered in Matthews, North Carolina, is a wholly-owned subsidiary of Dollar Tree, Inc. of Chesapeake, Virginia. For more information, please visit familydollar.com.
About The Coca-Cola Company
The Coca-Cola Company (NYSE: KO) is the world's largest beverage company, offering over 500 brands to people in more than 200 countries. Of our 21 billion-dollar brands, 19 are available in lower- or no-sugar options to help people moderate their consumption of added sugar. In addition to our namesake Coca-Cola drinks, some of our leading brands around the world include: AdeS soy-based beverages, Ayataka green tea, Dasani waters, Del Valle juices and nectars, Fanta, Georgia coffee, Gold Peak teas and coffees, Honest Tea, Minute Maid juices, Powerade sports drinks, Simply juices, smartwater, Sprite, vitaminwater, and Zico coconut water. At Coca-Cola, we're serious about making positive contributions to the world. That starts with reducing sugar in our drinks and continuing to introduce new ones with added benefits. It also means continuously working to reduce our environmental impact, creating rewarding careers for our associates and bringing economic opportunity wherever we operate. Together with our bottling partners, we employ more than 700,000 people around the world. For more information, visit our digital magazine Coca-Cola Journey at www.coca-colacompany.com, and follow The Coca-Cola Company on Twitter, Instagram, Facebook and LinkedIn.
SOURCE The Coca-Cola Company; Family Dollar