CHICAGO, June 15, 2015 /PRNewswire/ -- The good news continues for entrepreneur and inventor Alexis Reiff as sales and attention for her innovative 'Heel Swaps' product continues. Ms. Reiff introduced Heel Swaps to the country on the popular 'The Steve Harvey Show' on June 9, 2015 and life and business have never been the same. As this program has over 3 million viewers a day, it is easy to understand. As Ms. Reiff explains, "just the brief mention of Heel Swaps in the segment, "Money Matters" increased our website traffic and sales to a whole new level."
Heel Swaps are a cover for high heel shoes that fit over an existing pair, making them look like a new pair. There are several new colors and designs that can completely change the way the shoes look in an affordable way. Reiff, invented this patent pending wonder that is useful for women and helps to extend their wardrobes in a fashion forward way.
The soft launch for 'Heel Swaps' started with its first fashion accessory product in May 2014. This was to test market acceptance of different styles and colors. "It's definitely been a challenge to introduce Heel Swaps to the online marketplace," Ms. Reiff continued. "But I knew that the Steve Harvey Show would be a great place to announce my new fashion forward product Heel Swaps, to a nationwide audience and it certainly was," said Reiff.
Ms. Reiff is extremely appreciative of both Harvey and Washington for 'covering' her journey of starting her own business Heel Swaps. "I know that journalists and producers are pitched dozens of story ideas every day," she stated. "That they took the time to investigate mine and agreed to feature it on Steve Harvey's respective program it gave my business a tremendous amount of publicity and credibility that I could not have purchased for any amount of money. I am extremely grateful for the opportunity to share my story with his audiences and get great advice from Harvey and Washington to help me be successful following my passion."
To learn more about Heel Swaps go to: www.heelswaps.com.
CEO of Heel Swaps
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SOURCE Heel Swaps