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FCA US LLC Reports August 2015 U.S. Sales Increased 2 Percent; Best August Sales Since 2002


News provided by

FCA US LLC

Sep 01, 2015, 08:00 ET

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AUBURN HILLS, Mich., Sept. 1, 2015 /PRNewswire/ --

  • 65th-consecutive month of year-over-year sales gains
  • FCA US tops 200,000 units for second time this year
  • Jeep® brand sales up 18 percent; best sales month ever
  • Jeep Wrangler, Jeep Cherokee, Jeep Patriot and Jeep Compass set sales records
  • Ram pickup truck logs best August sales ever
  • Eight FCA US vehicles post sales records in August

FCA US LLC today reported U.S. sales of 201,672 units, a 2 percent increase compared with sales in August 2014 (198,379 units), and the group's best August sales since 2002.

The Jeep® and Ram Truck brands each posted year-over-year sales gains in August compared with the same month a year ago. The Jeep brand's 18 percent increase was the largest sales gain of any FCA US brand during the month. The group extended its streak of year-over-year sales gains to 65-consecutive months.

"In spite of a tough 2014 comparison and extreme stock market volatility, our dealer's competitive spirit kicked in and propelled us to our 65th-consecutive month of year-over-year sales increases," said Reid Bigland, Head of U.S. Sales. "Our Jeep brand turned in a double-digit increase while eight individual models, including four Jeep brand vehicles, set sales records. FCA US topped the 200,000-unit threshold in August for the second time this year."

Eight FCA US vehicles set records in the month of August, including the Jeep Compass which posted the largest percentage year-over-year increase of any Jeep brand vehicle in the month. Sales of the Compass were up 58 percent, the compact SUV's best sales month ever. In addition, the Jeep Wrangler, Jeep Cherokee, Jeep Patriot, Dodge Challenger, Dodge Journey, Ram pickup truck and Ram ProMaster van each recorded their best August sales ever.

FCA US finished the month of August with a 74-day supply of inventory (571,290 units). U.S. industry sales figures for August are internally projected at an estimated 17.8 million units Seasonally Adjusted Annual Rate (SAAR).

Jeep® Brand
Jeep brand sales increased 18 percent, the brand's best sales month ever and its 23rd-consecutive month of year-over-year sales gains. The brand's August sales toppled the previous brand record set in May of this year. The Jeep brand continues to roll, having set a sales record in every month dating back to November 2013. Four Jeep brand vehicles set records last month. The Compass' 58 percent increase was the largest year-over-year percentage gain of any Jeep brand model for the month. In addition, the Wrangler, Cherokee and Patriot each posted their best August sales ever. Sales of the all-new Jeep Renegade, the most capable small sport-utility vehicle (SUV), were up 29 percent compared with sales in the previous month of July.

Ram Truck Brand
Ram Truck brand sales, which include the Ram pickup truck, ProMaster, Ram ProMaster City and Ram Cargo Van, were up 6 percent in August, the brand's best August sales since 2005. Sales of the pickup truck increased 4 percent, the pickup's best August sales ever. ProMaster sales were up 91 percent, the full-size van's best August sales since it was launched in October 2013, while ProMaster City sales were up 51 percent compared with the previous month of July.

FIAT Brand
Sales of the all-new 2016 Fiat 500X, the newest addition to the FIAT brand vehicle lineup, increased 7 percent in August compared with the previous month of July. FIAT dealers sold 1,029 units of the new crossover last month as greater numbers reached FIAT studios across the country. In addition, Fiat 500L sales were up year-over-year. FIAT brand sales, which include the Fiat 500, Fiat 500L, and 500X, were up 1 percent in August compared with the same month a year ago. 

Dodge Brand
Both the Challenger and Journey posted their best August sales ever. Challenger sales were up 25 percent as the muscle car logged its seventh sales record this year. Journey sales increased 2 percent, the mid-size crossover's fifth sales record this year. Dodge brand sales were down 15 percent in August, compared with the same month a year ago. Back for a limited-production run, iconic Plum Crazy exterior paint will be made available on 2016 Dodge Challenger and Charger models, including the ultimate-in-performance, 707-horsepower SRT Hellcat models and 485 best-in-class naturally aspirated R/T Scat Pack models. Since 1970, Plum Crazy has been one of the most desired paint colors for the Dodge Challenger and Charger. 

Chrysler Brand
Sales of the Chrysler 200 were up 30 percent in August, the mid-size sedan's best August sales since 2012. Sales of the Chrysler brand, which includes the 200, Chrysler 300 full-size sedan, and the Chrysler Town & Country minivan, were down 14 percent compared with the same month a year ago. The Chrysler brand is celebrating its 90th year by producing limited-edition 90th Anniversary editions that offer more standard equipment and value for customers. The 90th Anniversary 200 and Town & Country are now arriving in dealerships, while the special edition 300 will be arriving in showrooms shortly. The anniversary packages are being offered on the volume models, adding value for the customer who will most appreciate it.


FCA US LLC Sales Summary August 2015











Month Sales

Vol %

      CYTD Sales

Vol %


Model

Curr Yr

Pr Yr

Change

Curr Yr

Pr Yr

Change


Compass

7,523

4,749

58%

39,707

43,252

-8%


Patriot

11,058

9,120

21%

80,186

60,841

32%


Wrangler

18,160

17,988

1%

139,930

120,113

16%


Cherokee

18,763

18,235

3%

140,888

113,494

24%


Grand Cherokee

17,144

18,674

-8%

126,091

123,456

2%


Renegade

8,156

0

New

28,907

0

New


JEEP BRAND

80,804

68,766

18%

555,709

461,156

21%


200

14,032

10,810

30%

135,709

64,147

112%


300

4,145

4,887

-15%

33,034

34,827

-5%


Town & Country

7,403

14,065

-47%

52,807

95,311

-45%


CHRYSLER BRAND

25,580

29,762

-14%

221,550

194,285

14%


Dart

6,154

8,390

-27%

61,075

53,840

13%


Avenger

35

2,905

-99%

1,124

47,686

-98%


Charger

6,734

8,211

-18%

63,316

63,517

0%


Challenger

5,235

4,182

25%

47,397

34,757

36%


Viper

40

38

5%

454

438

4%


Journey

9,375

9,147

2%

68,938

63,456

9%


Caravan

9,209

11,257

-18%

53,651

92,796

-42%


Durango

5,604

5,765

-3%

41,222

43,447

-5%


DODGE  BRAND

42,386

49,895

-15%

337,177

399,937

-16%


Ram P/U

45,310

43,775

4%

294,045

283,256

4%


Cargo Van

65

1,161

-94%

3,166

6,812

-54%


ProMaster Van

3,175

1,658

91%

16,774

8,582

95%


ProMaster City

889

0

New

4,557

0

New


RAM BRAND

49,439

46,594

6%

318,542

298,650

7%


Alfa 4C

75

0

New

443

0

New


ALFA BRAND

75

0

New

443

0

New


500

2,054

3,329

-38%

19,403

23,879

-19%


500L

305

33

824%

6,695

8,262

-19%


500X

1,029

0

New

1,999

0

New


FIAT BRAND

3,388

3,362

1%

28,421

32,141

-12%










TOTAL FCA US LLC

201,672

198,379

2%

1,461,842

1,386,169

5%










          TOTAL CAR

38,504

42,752

-10%

362,287

323,091

12%


          TOTAL TRUCK

163,168

155,627

5%

1,099,563

1,063,078

3%









SOURCE FCA US LLC

Related Links

http://www.fcanorthamerica.com

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